2012 NEW PRODUCTS BUYING GUIDE Go Back to
www.IndependentRetailer.com
WHILE THERE is some debate on how many shoes a woman should own, with some footwear fanatics claiming to have close to 40 pairs, it is safe to say that most women’s closets hold over 10 pairs of shoes. It’s all about choice, but when it comes to trav- eling, an additional bag always seems to make the pile, fi lled with shoes for casual and formal wear and everything in between. However, D.M. Merchandising, an innovator and wholesaler in gift and impulse seasonal mer- chandise, has a great addition for any footwear collection that won’t hinder style, while provid- ing more fl exibility on the go.
TM
Foldable Sandals It was in late 2010 that the
company launched its line of fold- able ballet fl ats, the number one reordered item in D.M. Merchan- dising’s catalog. Foldable sandals shortly followed in April, and have since become the number one or- dered item. Collapsible and easily stored in a complementary zip- per pouch, the foldable sandals can be stored away or packed for any trip, without taking up too much space. They come with a full rubber sole, a slight heel, a nice soft top, and a leather sandal strap. Both the ballet fl ats and the sandals are durable, with solid soles that can withstand months of frequent wear. “The sandals
m B Original, Durable, and Stylish COOL
Original Accessories Licensed Accessories
O O Cell Phone Accessories & MORE! SUPER
are currently available in black, pink, gold and silver, but the fl ats have the additional option of ze- bra, leopard or snake prints. Both lines will be receiving an addi- tional patent leather style by the end of the year,” says Richard Freeman, director of sales. D.M. Merchandising special-
izes in merchandise under $10 wholesale. “Most of our merchan- continued on page 110
Cell Phone Cases, Straps, Protectors, Chargers, Batteries, Cables, Speakers, Holsters, Handsfree, Screen Protectors, Parts, Tools,
Memory Devices, Flex + LCD
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TOLL FREE: 1-800-601-3209
www.mobousa.com INDEPENDENTRETAILER.COM for Industry News & Updates
December 2011 BOOST CHARM’S SALES
105
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