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MARBLES, POGS and Poke- mon cards once brought droves of children together on the playground, where they would trade or chat about their growing collections. Now, social media sites and texting technology have transformed children’s so- cialization patterns. However, Chad Anger is hoping to bring back some old fashioned face to face networking with his lat- est invention, Mungi Bands. “It’s not just another Silly Bandz fad. Mungi Bands are about collect- ing and connecting,” says Anger. “It’s all about the durability and the magnet.”
Mungi Bands Last year saw an overwhelm-
ing demand for an item best known as Silly Bandz. These bands are made of silicone rub- ber and formed in the shapes of animals and objects, and had wholesalers selling and retail- ers ordering by the truckload. Yet unlike these thin silicone bracelets that lost their initial, eye-catching shape when worn, Mungi Bands are molded half bands, combined by a mag- net to make a whole bracelet. “I wanted to bring a product to the market that was more than a collectible, something that was fun and wouldn’t end
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up sitting in a drawer after the initial thrill had passed,” ex- plains Anger. “The fact that the two halves have to be connect- ed by a magnet, allowing the customer to interchange band designs and making them the designer, is the fun factor.” The tradability factor is apparent upon purchase. There are 22 continued on page 101
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