SIGN News New on-line face of Antalis McNaughton
Antalis McNaughton has launched a new website designed to better inform and support its customers and decision-makers on the full spectrum of products, services and solutions they can offer. The site has been designed to be easy to navigate and offers information on the company’s extensive product range, service offer,
environmental credentials, industry news and events plus useful tools such as a large-format digital printer compatibility guide and carbon calculator. The new site is just one part of a wider online communication
strategy designed to offer customers more opportunities to interact with the company including a new online product catalogue and e-ordering system. Antalis McNaughton have also launched a Twitter page, Flickr page and YouTube channel. Richard Champion, Marketing Director commented,
”This is an exciting time for Antalis McNaughton and we believe that the new website together with the online catalogue and our new e-ordering system will be extremely useful tools for all of our customers. Social media is also becoming an important part of the communications mix. We are looking forward to sharing opinions on the industry, new products, concepts and best practice on a more personal level.” The website also features the new corporate film
for Antalis McNaughton. The film, directed by Wim Wenders runs through all the business divisions in a simple and lively manner. It also introduces the ‘paper- man’ an origami figure that acts as a tour guide taking the viewer on a journey through the company’s many activities. You can view the film at
http://www.antalis-
mcnaughton.co.uk/content/antalis_group.aspx?style=pink or on the You Tube Channel All other information and contact details can be found by visiting
www.antalis-mcnaughton.co.uk
Hampshire Hospice fundraising boosted by free flags and banners
A charity which helps improve the lives of people with cancer and other life-limiting illnesses has been given a helping hand by one of the country’s leading flag manufacturers. The Rowans Hospice is situated just a few miles away from
Hampshire Flag Company in Waterlooville, which has donated five tear drop flags and five banner systems to the charity. The flags and banners will help the hospice to raise its profile with
more significant branding at promotional events and to boost support at fundraising events it holds throughout the year. The teardrop flags are manufactured from knitted polyester on
a DuPont Artistri 2020 machine and feature three different designs including The Rowans Hospice logo. Ann Cooper, Head of Fundraising & Marketing at The Rowans
Hospice said, “The team at Hampshire Flag have been supportive of our fundraising work for some time now and we are over the moon with these new flags and banners. “The cost of purchasing them would have been prohibitive but
thanks to Hampshire Flag’s generosity, the flags and banners will give us a stronger profile at this year’s events,” said Ann. The flags and banners had their first outing at the launch of The
Rowans Hospice’s Challenge Events for 2011/12 on 28 February at 1000 Lakeside, North Harbour. The Rowans Hospice was established in 1994 and has helped
more than 5,000 patients and families across Portsmouth and South East Hampshire. This year the Hospice needs to raise over £4 million to continue its work. For further information telephone The Hampshire Flag Company on 0845 644 3129 or visit
www.hampshireflag.co.uk
84 Sign Update ISSUE 129 MAY/JUNE 2011
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