Review G2E LAS VEGAS 2014 - PART 1
exciting slot tournaments on more than 100 different cabinet types from various manufacturers, easily and quickly converting revenue-producing games to tournament games and back.
In addition, Bally further introduced three new applications for its Elite Bonusing Suite (EBS) including Power Progressive Strike and Power Paytable Progressive, two new progressive jackpot applications. Bally exhibited Casino Lotto, a powerful floor-wide technology that allows guests to wager on secondary games without leaving their machine. Also on display was Social Link, a new EBS feature that enables casinos to integrate the suite’s bonusing events with their social media – live and in real time.
Bally demonstrated its high-performing CoolSign 8K Video Wall Controller for the first time at G2E, a new product that quadruples the previous power of Bally’s CoolSign Video Wall Controller by enabling unprecedented 4x4 video with multiple regions of content playback using any 1080p monitor – with absolutely no loss of resolution. The CoolSign 8K Video Wall Controller increases efficiency and decreases cost because no intermediary device is needed.
Bally’s John Strickland with Duo Fu Duo Cai, which has taken Asia by storm, with 3,000+ units worldwide. Expect big things from this game in 2015 in Europe and S. Africa
PROPRIETARY GAMES AND UTILITY PRODUCTS Free Bet Blackjack headed a line-up of 12 proprietary table games including Fortune 7 Baccarat, Blazing 7s Blackjack Progressive, and DJ Wild Poker Progressive. Free Bet Blackjack, which lets players split and double down without risking additional money, is now being played throughout the US and England. Fortune Asia Poker also made its debut, a version of Chinese Poker where players make three poker hands and compete against the dealer, and Match ‘em Hi Lo, where players try to guess whether their three-card hand will be lower or higher than the dealer’s hand.
Bally’s Utilities segment further highlighted Safe Bacc, a new product that combines a shuffler and card reading shoe into one device to increase game speed and improve security on baccarat tables. Also on display was i-Deal Plus, the next generation i-Deal with improved card reading and reliability, and Shuffle Flex, a “pay-by-the- shuffle” concept targeting part-time tables that is now available on the MD3.
ELECTRONIC TABLE SYSTEMS Bally continues to provide innovative electronic
table-game solutions for every type of casino
floor. Several of these e-table innovations were at G2E, including Fusion Hybrid, TableMaster Fusion, and Fusion Virtual Multigame.
The Fusion Hybrid features connections with up to four live-dealer games and user-friendly, 22- inch widescreen electronic betting terminals. For a dynamic gaming experience, players may switch between and concurrently play baccarat, roulette, and sic bo from the same terminal with the convenient touch of a button. TableMaster Fusion features a high-definition, 72-inch LCD display with attractive virtual dealers as well as 22-inch widescreen player terminals with touchscreen betting, enhanced graphics, and multiple side bets. At the show, TableMaster Fusion featured blackjack and Three Card Poker.
Similar to Fusion Hybrid, but fully electronic, Fusion Virtual Multigame allows players to switch between roulette, sic bo, and baccarat from the same terminal, increasing play with four different game options in one seat.
NEW SOLUTIONS JOIN BALLY’S ROBUST SYSTEMS LINEUP Tournaments Express is the latest tournament innovation from Bally. Tournaments Express is a stand-alone tournament system designed to offer
Also on display, the Servizio suite of mobile service solutions is a new and improved version of Bally’s proven Service Tracking Manager; version 13 of Bally’s core systems products including ACSC, SDS, CMP, and Business Intelligence; Bally VIP, a comprehensive CRM (Customer Relationship Management) targeted for casino use.
MOBILE AND ONLINE SOLUTIONS Bally’s Interactive iGaming Platform and cloud-
based Bally Mobile Platform showed its deeper level of integration with core casino systems, which provide one view of the player. Players are now able to sign up for players’ club cards, earn and redeem points, and engage with their favourite casino hosts directly from their computer or mobile device.
Bally’s iGaming platform offers a host of play- for-free and wager-based mobile and online titles that have already proven successful in land-based casinos, including Cash Spin, Quick Hit Platinum, Hot Shot Blazing 7s, Vegas Hits, Wild Huskies, Cash Wizard, Three Card Poker, Ultimate Texas Hold’em, Fortune Pai Gow Poker, Mississippi Stud, and Crazy 4 Poker, etc.
Bally Mobile also demonstrated Guestagram, a new feature that enables operators to send targeted marketing messages via push notification to a player’s mobile device, decreasing direct mail costs and driving revenue.
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