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AUTUMN FAIR ESDEVIUM


Esdevium will once again showcase the latest hot collectables and best selling games at this year’s Autumn Fair. New for 2014 will be the highly anticipated Hotel Tycoon family board game. In Hotel, players take on the role of real-estate magnates looking to build a fortune investing in Hotel’s around the world… and to bankrupt their opponents. Hotel Tycoon is based on the 1970s game of Hotels. The new edition brings the game into the


21st Century with an astonishing array of components, including 28 3D hotel buildings. The release of Hotel Tycoon will be supported by Esdevium’s biggest- ever TV advertising and PR campaign. Also on show will be Esdevium’s


Frozen 6-in-1 game. The new game is already Esdevium’s smash hit from its range of Disney-licensed titles, with a record number of pre-orders taken. The Frozen 6-in-1 game has a retail price of just £14.99, making it the ideal impulse purchase for fans of the franchise. Other Disney games available are titles from Jake and the Never Land Pirates, Sofia the First, Doc McStuffins and a number of Disney Princess games.


In addition, Esdevium will have a wide number of their most successful games on show including their best-selling Dobble card game, the re- launch of Timeline and new licensed


titles for Countdown and 8 out of 10 Cats. Gift shop favourites, the Fisher-Price Classics range and the Nostalgia wooden games ranges will also be on show. Hall/Stand 5B30


TOBAR


Tobar is once again delighted to be exhibiting at the Autumn Fair with some major new lines which are bound to be great for sales.


The firm will be


distributing My Magical Mermaid from Zuru, the brains behind Robo Fish. Place the mermaid in water and her tail will swish from side to side, allowing her to swim exactly like magical mermaids as seen in popular fantasy films. There are three different My Magical Mermaids available – Pearl, Shelly and Cassie – each one sporting a different hair colour and tail design. For additional sales the new My Magical Mermaid Play-set provides an enchanting underwater environment for them to dip, dive and perform within. The set consists of a clear plastic tank mounted on a base with imitation rocks and coral placed around the bottom. It also features a blue LED light that illuminates the play-set with an


underwater


oasis effect. Just fill the tank with water and it’s ready to use. In addition, Tobar has added


162 new lines to its own brand collection including RC Drift Bike, Walking Plush Dinosaur and classic Lay and Play Dominoes. There’s also a range of pocket money and stocking filler toys on display, as well as all the classics usually expected from the firm. The team also has a range


of POS solutions including a Christmas tree which is ideal for fast moving, impulse items, plus a range of RoboFish FSDUs to help drive sales in peak season. Hall/Stand 5D10-E11


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