soak off gels
“We have seen a huge gel trend over the past
three years in
theUK.Customerswant longer lasting colour to fit inwith our hectic lives.”
- Lisa Bennett, OPI
Over the past few years, gel polishes have taken the nail industry by storm. Influenced by the high client demand for both pretty and practical nails, their popularity has soared and fast become the enhancement system of choice for nail technicians the world over.
As gel polishes havemore staying power than standard nail varnish but offer the same ease of application, they have truly captured the public’s imagination. “We have seen a huge gel trend over the past three years in the UK,” comments OPI’s Lisa Bennett. “Customers want longer lasting colour to fit in with our hectic lives.”
Indeed, themodern woman now requires her nail polish to domuchmore than simply look stylishly chic. Our talons have to keep up with the demands of our hectic daily diaries, fromwork right through to play, whichmeans we need both a durable and fashionable solution.
Setting in seconds thanks to the assistance of nail curing lamps, gel polish applications allow nail technicians to provide a rapid and precise treatment. Clients love the fact that they don’t have to wait for their polish to dry before leaving the salon, and that they can be confident that even after two weeks their nail colour will still look as good.
The sheer versatility of gel polishes has added a host of advantages to salon treatmentmenus, alsomeaning you can offer a range of services all tailor-made to your client’s own specific requirements. Not only can certain gel systems be used to extend the natural nail, but gel polishes in general are also great for nail biters and can be used in lieu of traditional nail lacquer.
Gel can be overlayed straight onto the natural nail, used with tips or sculpted with foils to add
length.Additionally, they can help strengthen andmaintain natural nails whilst enhancements can be in pink and white, classic colours, the latest fashion trends or encapsulated nail art and glitters.
“The thing I like is the fact that it creates like an armour over the nail so helps to strengthen and protect it,” saysMarie- Louise Coster ofAllAboutMi Beauty& HolisticTraining School. “Therefore, if you are trying to grow your nails it is a great help.”
super soak
Building on this continued success, gel polish companies andmanufacturers are continually seeking how to further enhance their end users’
experience.The result of which is the plethora of gel systems now at your disposal, but which one should you choose? One option for consideration is soak-off gels.
Themain difference between these types of gels compared to their hard gel counterparts is that they can be removed without the need for buffing away. Thanks to their special formulation and technology, technicians simply soak-off the application inminutes by using a special product remover and thus any damage to the natural nail plate is
minimised.This fuss-free process has inevitably gainedmany fans within the beauty industry, with both professionals and clients alike.
Due to their design, soak-off gels tend to offermore flexibility than hard gels which allow themto blend seamlessly with your client’s own set of natural nails.
Additionally, with a cacophony of colour options included within the ranges on the
market, and thanks to the ease of their removal, they prove particularly useful for those customers who like to regularly switch up their talon hues.
Although soak-off gels providemany positives, other systemsmay bemore suitable for your client’s daily life and personal style. For example, although hard gels need to be removed in amore strenuous way, their positive lies in this very resilience giving the wearer greater strength and additional length. “We all know that every client has a varied lifestyle,meaning every client’s nail needs aren’t the same,” comments Steven RhysWells, Cuccio Europe’s Creative Director.
It is therefore important to speak to your clients prior to application in order to discuss their personal needs and desires when it comes to their nail treatment.
Turn over the page to see our round-up of the latest soak-off gel collections available...
76 GUILD NEWS
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108 |
Page 109 |
Page 110 |
Page 111 |
Page 112 |
Page 113 |
Page 114 |
Page 115 |
Page 116 |
Page 117 |
Page 118 |
Page 119 |
Page 120 |
Page 121 |
Page 122 |
Page 123 |
Page 124 |
Page 125 |
Page 126 |
Page 127 |
Page 128 |
Page 129 |
Page 130 |
Page 131 |
Page 132 |
Page 133 |
Page 134 |
Page 135 |
Page 136