Trans RINA, Vol 155, Part C1, Intl J Marine Design, Jan -Jun 2013
room. Depending on the design of the latent-heat storage unit, a pleasant room temperature can be ensured for up to 10 hours during the day, thereby significantly reducing conventional HVAC heating and cooling loads.
2. DESIGN OUTPUT
2.1 CLIENT PERSONA AND COMPOSITE MOOD BOARD
The client persona for this design project is a male multi- millionaire based in New York who has made his wealth from a media franchise.
The exclusive lifestyle is
something he is keen to portray and often takes part in exclusive events due to his reputation and popularity. However with such a hectic life style he often finds himself missing events and is not keen on yacht charter, as he is an extravert who enjoys to network to further his media interest as well as socialising with friends. He needs a means of experiencing exclusive luxury events with people from similar socio-economic and cultural backgrounds. The floating private membership club will lifestyle management
services offering concierge and
global luxury experiences. As a gold membership client he will have the VIP environment he requires, with his own private floating hotel suite. He will be able to bring guests or family to entertain and indulge in the vessels luxury amenities whilst networking and socialising with like-minded individuals before exploring exotic paradises with complete comfort and freedom. This is the ethos of the user experience that the design will achieve.
Contemporary industrial design practices for mood
boards involve collecting a series of images. Abstract images are used to enable the designer to communicate emotions, feelings and aspirations. A key aspect of the design approach presented was the combination of a series of images into a composite image to convey a depth of emotional as shown in Figure.3. The image shows an atrium staircase as the transition from a luxury interior to the beach of a small but exclusive tropical island, with palm trees in the distance. The vast expanse of shallow tropical seas fades into the sky, giving the sense of an immersive experience
of a tropical
environment from the top of the stairwell. The images of a superyacht, a private jet above the Earth and a luxury sports car are superimposed on the sky as ghosted images. This signifies the various means of
luxury
transport than can allow the user to be immersed in this exclusive luxurious natural marine environment. The perspective view of the image suggests the view from the bow of a superyacht.
2.2 EXTERIOR DESIGN
The vessels exterior form shown in Figures 4-6, is a contemporary interpretation of the Art Deco and Streamline Moderne aesthetic. The overall styling theme is that of a superyacht to make a distinct break from the traditional box sided forms of traditional cruise ship
2.4 GENERAL ARRANGEMENT
The GA of the Imperious is shown in Figure11a-c. The tank deck contains the bilge and diesel tanks, the bilge pumps and filtering system and the engine. Deck1 has a wet dock for storing tenders in the transom, in the fore section it has a crew galley, crew lounge and a crew cinema as well as storage areas. Deck 2 has a main stairway at the transom connecting the upper decks, there is a corridor connecting the guest emergency exit stairways from the SWATH apartment docking stations to the lifeboats and the fore deck area. At the fore deck
design. The waist like taper of the superstructure
amidship, visually accentuates the length of the vessel. The visual form connection between each of the decks (Figure 5) was inspired by American architecture of the Art Deco period such as the Chrysler Buildings. The bridge wings are sculpted to connect with the flowing exterior form language. Curved stanchions on the lower decks of the superstructure connect the shear line to the superstructure, visually integrating the SWATH apartments into the exterior form. This results in an exterior with a sleek and dynamic form.
2.3 SWATH APARTMENT
These are accommodation for the gold membership clients who would expect constant service whilst on their intimate explorations of paradise. To facilitate the levels of service and privacy required accommodation for 6 crew has been incorporated in the design for a minimum staffing of two security guards, chef and maid, with crew rooms being sectioned from client living quarters through the use of their own stairway. These are a duplex structure with a sun deck based on a SWATH platform to given the client the experience of freedom normally associated with a superyacht, the GA is shown in Figure 7. The lower deck has an open plan area of a lounge and bar with a spiral staircase connecting it to the master and guest suites of the upper deck. The lounge area can be readily reconfigured to a dining area for 6 guests and has a baby grand piano. There is also a cinema for 6 guests and a massage room, as well as the entrance lobby on the lower deck, crew accommodation for 6 crew, the galley and stores. Two of the crew rooms have balconies for the senior staff. On the upper deck the master and guest suites are en-suite with balconies. The sun deck has a hot tub and bar, as well as the navigational bridge. The front 3/4 view of the vessel is shown in Figure 8, where significant use of glass give the user a panoramic view of the sea and immersive experience. The curvature of the structure and the glass reduces the visual mass helping to resolve an exterior form with challenging proportions. A rendered image of the lounge and bar is shown in Figure 9. The docking area on the mothership (Figure 10) enables the SWATH apartment to integrate with the structure of
the mothership, where it provides extra
rooms for the apartment further adding to the sense of luxury when docked.
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©2013: The Royal Institution of Naval Architects
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