Trans RINA, Vol 155, Part C1, Intl J Marine Design, Jan - Jun 2013
cultural specificity of luxury in these interior areas was the visually light appearance of furniture due to thin structures and light material colours.
The emotional mood board for the banquet room is shown in Figure.22, with development sketches of a key architectural feature. It shows an image of a tiered paddy fields on a hillside, a traditional Chinese wooden house structure, and a traditional painting of a cherry blossom tree. The view of the banquet room is shown from the raised stage area in Figure 23. Here a structural feature inspired by that of a traditional Chinese wooden house can be seen around the edge of the room. The seated area is on a raised platform inspired by the traditional tiered paddy fields. The pattern of the boundary around the raised area is styled upon the tradition pattern used in wooden doors. The structure of the chandelier in the banquet room was inspired by the cherry blossom tree, it is shown in Figure 24. The raised balcony stage can also be seen.
Figure 25. Feng Shui
The demonstration kitchen areas is shown in principles
were a critical consideration of the interior design.
To ensure crew retention, given the current shortage of experienced crew within the industry, enhancing the living experience for the large number of permanent crew was a key objective of the design process. The plan view of the crew room and bathroom detail is shown in Figure 26 The use of a divider to break the room into two functional spaces, combined with the colour contrast of dark wood with white and reflective aluminium acts to accentuate the sense of space. This is further assisted by the innovation of the sofa transforming into a bed. The en-suite and desk gives the crew members a sense of personal space and privacy. The storage areas of the dividing wall and the contrast between the dark wood, white surfaces and reflective aluminium strips are shown in Figure 27. The sofa, large TV and shelving display areas are shown in Figure 28.
3. DISCUSSION
The output from the project engages in emotional design and addresses the cultural needs of the user, going beyond this to embrace the cultural specificity of luxury. The design scenario was developed from the expertise of the design interpreters of the project, who between them have a significant insight into the superyacht industry both from a design and a technological perspective. In terms of DDI, the technology innovation in this design was the use of a multihull high speed craft platform which has better fuel economy and stability at high speed than other platforms. The design meaning of this
superyacht represents a significant change for a vessel of this size. Immersing the exhilarating
user and experience of speed associated
guests in the with
motoryachts, thereby making that emotional link to their cultural hinterland of marine experience. The legislative restriction of coastal water use within regions due to the Chinese government legislation was an opportunity to reinvent the design meaning of a superyacht as a high speed coastal cruiser and banqueting hall. To facilitate continuous coastal views required large window areas to immerse the owner and guest in the marine environment. The recent developments of environmental consciousness in China could be address in this vessel through the use of biofuels. Superyachts will never be sustainable but green design, which has currency in European luxury, will eventually be adopted by the Chinese market.
The challenge of interior design was the compromise between guest accommodation and space for entertaining a large number of temporary guests who may join the vessel for a banquet by using the tender. The critical consideration in this is the requirements of the banquet room, galley and accommodation of staff required to facilitate a sufficient level of service to ensure that the experience of being onboard is luxurious. As a coastal cruiser guest can readily be collected an returned to shore. Therefore the facility to accommodate 12 guests within a typical
European design brief can be
compromised to ensure the needs of short term visiting guests are addressed. The crew accommodation design meets current MLC regulations,
giving the crew a
positive experience of a living environment with design detail accentuating the sense of space. To ensure a positive experience for owner and guest is it important to ensure the crew are highly motivated. A well designed crew environment is part of this process. While the industrial partners considered that this
project
substantiated a technological epiphany, as it represented both a radical
innovation of technology and design
meaning, it will be necessary to develop an objective assessment of the projects engagement with DDI.
4. ACKNOWLEDGEMENTS
The author wishes to thank the following Industrial Design undergraduate students of Industrial Design at Coventry University who's third year group project is presented in this design review: Patrick Crotty; Stefan Monro; George Wolstenholme; Song Wei Tao; Hao Ran Zhang.
©2013: The Royal Institution of Naval Architects
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