This page contains a Flash digital edition of a book.
| EDITORIAL W Affiliated partners:


ELCOME TO OUR BIGGEST EVER ISSUE OF PRIME, CREATED especially to coincide with AMWC Monaco 2013 and our second anniversary. As every year, we will be present at the AMWC, so do visit Booth E2 for your free copies, and to meet the team! In the past 5 years, social media has had an enormous influence on our everyday lives. We use it to get the latest news converse with


like-minded individuals, and even to find restaurant recommendations. And it doesnÕ t stop there. Recently released statistics from the American Academy of Facial Plastic and


Reconstructive Surgery (AAFPRS) have revealed that social media now plays a significant role in peoplesÕ decisions to undergo elective surgery. The study showed that there was a 31% increase in requests for surgery as a result of social media photo sharing, with rhinoplasty, Botox and facelifts topping the list of most requested. It is certainly no surprise to me, as a social media addict, that such a phenomenon has


There was a 31% increase in


requests for surgery as a result of social media photo sharing, with rhinoplasty, Botox and facelifts topping the list.


begun, with the popularity of sites such as Twitter, Instagram and Pinterest sky-rocketing in the last year alone. We are now a society which shares more and more what we do at every point of our lives with strangers. And nor are we afraid to admit that we may have had a little nip or tuck here and there. While I am not adverse to sharing an amazing


dining or pamper experience, there is a risk that people will seek procedures for things they donÕ t actually need simply to keep up with the JonesÕ . And as demand rises, so too will cut-price offers and deals which as we have already discussed, put our industry at risk of becoming inundated with unprofessional opportunists who see an easy way to make a quick buck. That said, we should all be very proud of the


industry in which we work. Since I helped to launch PRIME 2 years ago, we have witnessed the industry hit by countless criticism and scandal, but of the physicians whom I have met and had the pleasure to work with, none have let it affect the professional way in which they carry out their work, but have continued to raise the bar for their peers on a worldwide basis. And this is something of which we should all be proud ® and most definitely share on our Facebook pages.


E See you at AMWC Monaco, booth E2 Delicious Flickr


Rosalind Hill Managing Editor, PRIME rosalind.hill@informa.com twitter.com/PrimeJournal


Twitter Retweet Facebook MySpace StumbleUpon Digg


You can download the PRIME App for FREE by searching for ÔPrime JournalÕ in the App Store.


FIND US ON TWITTER, FACEBOOK & LINKEDIN Join PRIMEÕs editorial team for the latest updates in aesthetic and


Slash Dot


anti-ageing medicine, debates, and interaction with your peers and colleagues, conference information and special offers


Mixx


Follow us @PrimeJournal


s Flickr Reddit TwitterFriendFeed @PrimeJournal Follow us Retweet Delicious Skype


Search for Prime Journal


Facebook YouTube Flickr Technorati


Search for Prime Journal


MySpace LinkedIn prime-journal.com | March 2013 ❚


StumbleUp 3


Twitter


Carboxytherapy





Periorbital Rejuvenation





Post-Menopausal Aesthetics


March 2013 Volume 3


❙ Issue 2 INTERNATIONAL JOURNAL OF AESTHETIC AND ANTI-AGEING MEDICINE


FILLER CaHA FOR ACNE SCARS


LIGHT THERAPY


TREATING NAILS WITH LASER THERAPY


RADIOFREQUENCY FOR WRINKLES AND LAXITY


March 2013 ❙ Volume 3


❙ Issue 2


INTERNATIONAL JOURNAL OF AESTHETIC AND ANTI-AGEING MEDICINE


prime-journal.com


Monaco Special Issue


AMWC


for facial rejuvenation


Cover image Shutterstock Retouching Linda Duong


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80  |  Page 81  |  Page 82  |  Page 83  |  Page 84  |  Page 85  |  Page 86  |  Page 87  |  Page 88  |  Page 89  |  Page 90  |  Page 91  |  Page 92  |  Page 93  |  Page 94  |  Page 95  |  Page 96  |  Page 97  |  Page 98  |  Page 99  |  Page 100  |  Page 101  |  Page 102  |  Page 103  |  Page 104  |  Page 105  |  Page 106  |  Page 107  |  Page 108  |  Page 109  |  Page 110  |  Page 111  |  Page 112  |  Page 113  |  Page 114  |  Page 115  |  Page 116  |  Page 117  |  Page 118  |  Page 119  |  Page 120  |  Page 121  |  Page 122  |  Page 123  |  Page 124  |  Page 125  |  Page 126  |  Page 127  |  Page 128  |  Page 129  |  Page 130  |  Page 131  |  Page 132  |  Page 133  |  Page 134  |  Page 135  |  Page 136  |  Page 137  |  Page 138  |  Page 139  |  Page 140