Exhibitors 4PLAY
4Play will be showcasing its diverse range of fetish clothing, fetish accessories, lingerie and hosiery and the company intends to launch a boxed range of bedroom wear. An additional 10% discount will be offered on all orders placed at the ETO Show.
ALEXANDER
INSTITUTE The Alexander Institute produces and distributes Loving Sex, the largest and most comprehensive collection of sex education DVDs for couples in the world. World-renowned sex therapists, educators and best-selling authors have helped to develop this series, which features real couples in real situations. Tailored for an international market and featuring multiple languages, each DVD in the series contains English, Spanish, French and German audio and menus. Additional features include subtitles for the hearing impaired, an onscreen sex encyclopedia, and links to important sites. Over 30 BBFC R18 titles are now available exclusively from Erigo.
4Play’s Scott Jones said: “I am sure 4Play has left a sour taste in some potential customers’ mouths after the false promises of deliveries at last year’s shows. This was due to something that was out of our control, mainly manufacturing-based problems in China. On a positive note these problems have been rectified and stock has started to arrive. We hope to have most of our product range in stock by the ETO Show as well as additional new items. We would like to apologise to all potential customers for these delivery problems.”
A2Z SERVICES
A2Z Services will be showcasing the brands and products it represents such as: Hustler DVD, including 3D titles This Ain’t Avatar XXX and This Ain’t Ghostbusters XXX; the brand new Hustler Toy Collection; the Hustler Apparel Spring/Summer 2011 Collection; the Penthouse Dancing Pole, Penthouse SD and 3D DVDs and products from Penthouse International Licensing.
As A2Z Services is based in Germany it would prefer to sign distribution agreements for the products and brands it represents rather than ship stock directly to UK retailers.
ABS HOLDINGS
ABS will be showcasing all the latest ranges it has taken on including: Play Candi, Lelo, Baci Lingerie, Mia Isabella’s Big Secret Collection and Pipedream’s Extreme Toyz, Fetish Fantasy Series and Fetish Fantasy Extreme. The first samples of the new range for men, Pipedream Extreme Toyz, will be available on the ABS stand. All orders placed at the Show for toys will qualify for an additional 10% discount and free shipping.
AITA
AITA - the Adult Industry Trade Association - was established to offer a legal and non- discriminatory environment for all adult businesses to operate within. It assists its members, helps to raise industry standards and brings the industry together to create a better working environment for all. Its tagline is ‘together we are stronger’.
The association holds regular open meetings where its members network and learn from informative guest speakers. AITA will be at the ETO Show to introduce itself to potential new members.
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Alexander Institute will be showcasing two new BBFC 18 titles - Erotic Yoga for Couples and Advanced Tantric Sex Secrets - and 10 new R18 releases including: Anal Sex Play for Lovers, New Erotic Seduction, Thai Massage for Lovers, Sex Secrets of Modern Geisha, 101 Masturbation Secrets for Lovers, Swinging Lovers, Four Hand Massage, How to Reach the Ultimate Climax, Orgasmic Women and Erotic Pole Dancing. As a Show-only promotion, Alexander Institute will be offering any 50 of its BBFC 18 DVDs for £199. The firm will also be unveiling the new Blissful Touch range of massagers - Jojo, Jaz, Joli and Prince Charming - and special pre-release pricing will be revealed.
BLUE MOON LINGERIE
Blue Moon Lingerie will be showcasing Coquette, G World and samples from its latest brand Anais. The company describes Anais as a hot brand from Poland which offers unique styles at great quality. Blue Moon will be holding the top 70 products in stock, out of the 120-strong collection, and it intends to add the rest later. Sizes up to XXXL are available and pricing is said to be ‘very reasonable’. All orders placed at the Show will qualify for an additional 10% discount.
Erotic Trade Only June 2011
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