Door Swing tops CalExotics expands marketing team
Fetish Fantasy charts
Pipedream has announced that its Fantasy Door Swing is the number one best-selling item in its Fetish Fantasy Series. The Fantasy Door Swing, and sister product Fantasy Swing, comes in three colours - black, purple and pink - and allows couples to explore new techniques and enjoy new positions. Both swings can be installed and removed in minutes and they are fully adjustable for comfort. They can hold up to 350lbs. All pads, supports, and stirrups can be adjusted to accommodate a variety of sexual positions with minimal exertion and the hardware can also be adjusted to hang the swing any distance from the floor.
“The original Fantasy Door Swing is our best-seller and continues to top sales charts all over the world,” said Nick Orlandino, CEO of Pipedream. “As always, Pipedream continues to innovate, create, and dominate the worldwide Fetish market.” For further information contact your favourite Pipedream distributor.
California Exotics Novelties has expanded its marketing department and has recruited Desiree Duffie (pictured left) as director of public relations and Nichole Grossmann (right) as social media and marketing assistant - both are newly created roles. “As California Exotics expands so does our need for aggressive, targeted, public relations and social media strategies,” said Al Bloom, director of marketing at California Exotics. “To keep our edge we brought in talent who can increase our company profile in both traditional and new media.” Duffie has been in the novelty industry nearly five years, most recently at Topco. A graduate of Marian University, she spent her early career in the radio, entertainment, and non-profit fields. Skilled at planning and executing public relations campaigns, Duffie is charged with strategic promotion of specific product collections and media relations. She said: “California Exotics’ consummate reputation both inside and outside of the industry is unparalleled. I’m honoured to be a part of Susan Colvin’s impeccable corporate culture and involved with the promotion of such highly regarded products.” Grossmann graduated from the
University of La Verne and worked in sales and direct marketing before joining the California Exotics team.
Savvy in the world of social networking and emerging technology, Grossmann oversees the California Exotics Facebook, Twitter, YouTube, Sexual Wellness and Sexpert Blog pages. She commented: “Managing social media for a progressive, sex-positive company like California Exotics is fun and rewarding.
We have a lot of exciting plans in this ever-expanding field and I’m thrilled to be a part of it.” “I welcome both ladies to the
CalExotics’ team and look forward to all the innovative media strategies we’ll soon develop,” said Susan Colvin, CEO of California Exotics.
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Erotic Trade Only June 2011
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