Newsmax TV What We’re Looking
for in Final Weeks Newsmax experts on key issues that will decide election.
W BY MARISA HERMAN
ith a month left before voters decide who they want to run the country for the next four
years, Newsmax’s top political analysts are paying close attention to the latest polls, concentrating on the mainstream media’s coverage of the candidates, and examining the messaging coming directly from the campaigns. They agree one of the biggest fac-
tors in determining the outcome will be whether voters are passionate about policy or personality. Newsmax contributor Deneen Borel-
li has her eyes concentrated on a spe- cific, key demographic that could shape the election results — Black voters. “I’ll be keeping an eye on the increasing number of Black voters proudly saying they will be voting for [former President Donald] Trump,”
she said. “I’ve been promoting con- servative principles and values for 20 years, when there were very few Black voices, so it’s refreshing to see this dynamic change.” With Black voters souring on Vice President Kamala Harris, Borelli expects to see the Harris campaign “try to brand Trump as a racist and continue to lie about his comments on Char- lottesville.” Rob Astorino, host of
Saturday Agenda, believes that if this race is on records and issues — such as the economy, immigration, and safety — Trump wins. “If it becomes about personalities,
Harris will likely end up becoming president,” he said. Astorino pointed out that Harris will
continue to receive “every advantage imaginable from the media because they hate Trump with a passion.” Newsmax senior political analyst Rick Santorum is paying attention to
New Chapter in T
his summer Newsmax Inc. announced that it will seek to become a
public company later this year or in early 2025 with a listing on Nasdaq or the New York Stock Exchange. In preparation for this
contemplated initial public offering, Newsmax has launched a private placement allowing eligible investors to
36 NEWSMAX | OCTOBER 2024
how much the Trump campaign and media are “able to expose” Harris. “If this was a boxing match, right
now you have one candidate out there in boxing trunks and another in bubble wrap,” the former GOP senator from Pennsylvania said. He noted that the only part of Har-
ris not covered in bubble wrap is her arms — so “she can hit the other guy.” With Harris in what Santorum con-
siders a “very advantageous situation,” he will be watching to see whether it continues. If Harris is able to “con-
vince people that she is competent, or not to the left of [Vermont Sen.] Bernie Sanders,” then Santorum believes it could be an unex- pected jab that becomes a “momentous swing in this race.”
When it comes to Trump’s cam-
paign, he will be looking to see how “disciplined” the former president remains on the campaign trail. Newsmax commentator Mark Hal-
perin agrees that “discipline” will be a key factor for the Trump campaign. The host of Mark Halperin’s Focus
Group will be looking to see whether Trump can be “disciplined enough to keep voters fixated on the unpopular
Success Story
Company seeks to raise up to $225 million from investors. The Wall Street Journal cited
buy shares early before its anticipated public offering. The company is seeking to
raise up to $225 million. Newsmax posted an
investor presentation at
NewsmaxInvest.com outlining the planned placement. It has already reserved the ticker NMAX. News of the offering garnered widespread coverage in major media.
Newsmax’s plan to raise capital in both private and public markets, seeking to be listed on Nasdaq or the NYSE by the end of this year or in early 2025. Axios highlighted
Newsmax’s genesis, starting as a digital property in 1998 founded by CEO Christopher Ruddy. “The public markets are
brutal for media companies right now, but Newsmax is betting it can buck that trend by leaning into the retail investor interest surrounding Donald Trump’s firm,” Axios said. Newsmax says it expects
to make revenues of $180 million in 2024, and says it has significant growth plans in the years ahead. Financial news service
SVETAZI/SHUTTERSTOCK
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