America


Going for


Woke


Election is a referendum on defeating DEI and other progressive policies.


A BY ALICE GIORDANO


fter dipping their toe in retail wokeism, Tractor Supply Co. announced over the summer it was scrap-


ping its diversity, equity, and inclu- sion marketing initiatives, including cutting ties with the world’s largest LGBTQ+ lobby group, the Human Rights Campaign. The 86-year-old company, which


bills itself as America’s largest retailer of rural lifestyles, vowed it was returning to serve what they called “middle Amer- ica,” and apologized for going woke. “We have heard from customers


that we have disappointed them,” the company said in a statement. “We have taken this feedback to heart.” In the wake of corporate giants like


Bud Light, Nike, Disney, Starbucks, and Target, Tractor Supply was yet another retailer that learned the hard way what happens when consumers reject liberal zealotry. Another retail icon, Harley- Davidson, went down a similar path after it was outed as having internal woke policies.


LANDING PUNCHES “It’s like warning a child that the burn- er on the stove is hot,” Virginia mom Stacy Langton told Newsmax. “They really don’t quite believe you until they touch it and burn themselves.” Langton, a conservative Catho-


lic who shares six children with her husband, a Navy physician, became


20 NEWSMAX | OCTOBER 2024


CLASH A Virginia school board meeting reflects a battle playing out across the country over a once-obscure academic doctrine known as critical race theory.


a national figure in the fight against anomalous radicalism when her mic was shut off at a school board meeting for reading sexually graphic excerpts from the book Gender Queer. Fairfax County school board mem-


bers told her what she was reading was inappropriate because there were children in the audience, which contra- dicted the fact that Langton discovered the book in her son’s school library. She has since been attacked by progressives in her community, but


a truer scale of her stand against pro- gressive overreach came when she was asked to come on the popular Dr. Phil show to debate a gender transition counselor from Los Angeles. “The audience really applauded for


me,” said Langton. “I really landed some punches.” More affirmation came after the


debate when host Phil McGraw, who has a doctorate in clinical psychol- ogy, walked over to a giant screen displaying a graphic that illustrated


©REUTERS


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