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Business News


Sponsored by: Profit-Growth Unlimited Plans to live in Paradise


Maximise your sale price


By John Holder, Business growth specialist Profit-Growth Unlimited


Implementing a Strategic Marketing system significantly increases the resale value of your business. Too many owners approach


their exit point without ensuring that the business will continue to thrive after they’ve gone; hence the disappointingly low valuation. However, by embedding


systems & processes that the new owners can operate smoothly, without the prior knowledge that the departing owner had, you will realise a dramatic improvement in the price. These will clearly define your target market, why they might wish to buy the product or service you offer, what makes your business so unique that you dominate that marketplace, together with one or more tailored marketing campaigns complete with follow-up processes. Ideally, including scripted openings and responses, so that everyone involved in the business continues “on message”. If you wish to exit your


business imminently, and extract maximum value, probably to fund your pension pot, can you demonstrate the above? It is possible to put in place such a framework, relatively quickly, provided that you know the core definitions, and how to move a prospect forward to become a customer/client. Assuming that you have an


otherwise well-run business, with a positive financial reporting regime generating timely periodic management accounts, what I describe above can increase the resale value of your business by anything between 33% and 50%. Dramatic isn’t it!


To learn more, please call me on 01788 812050 or email john@profit- growth.co.uk or visit profit-growth.co.uk


32 CHAMBERLINK April 2020


Living in Paradise: The redevelopment will now include new homes


Developers are hoping to modify the on-going multi-million Paradise Circus project to include a build-to-rent residential block. The planning permission for the


scheme that was granted in 2013 did not have any residential provision, but developers now say that there is ‘market demand’ for it. If approved, the new building –


currently occupied by a 1980s office block – will have more than 300 flats. The residential tower is being designed by Birmingham- based Glenn Howells Architects,and could be ready by 2023. Detailed planning proposals and a programme of public consultation will be put forward before any work starts. The new building would be


located on the northern edge of the site, fronting on to Summer Row.


The Paradise redevelopment is


being brought forward through Paradise Circus Limited Partnership (PCLP), a private-public joint venture with Birmingham City Council. The private sector funding is


being managed by Federated Hermes Investment Management, which has partnered with Canada Pension Plan Investment Board (CPPIB) on the first phase of the development. Argent is the development manager. Rob Groves, regional director of


Argent, said: “This proposed change to the Paradise masterplan will enable the development to become truly mixed-use with commercial, retail, leisure and residential elements all working side by side across the site. “The demand for very high


quality residential buildings alongside places where people


work and spend their leisure time is critical to the long-term success and sustainability of major cities like Birmingham. “But this mix should always


happen in the right places at the right time, which is precisely why we are bringing forward this proposed change now in this particular part of our overall site.” Chris Taylor, head of private


markets at Federated Hermes, said: “Paradise is about delivering long- term holistic returns by working in partnership with the public sector to deliver outstanding outcomes for Birmingham city centre. We must respond to market demands and this proposed building is a reflection of that fact. “All along, our aim has been to


bring the very best possible scheme to Birmingham to ensure that Paradise is genuinely mixed use.”


Top honour for nuclear physicist


A University of Birmingham nuclear physicist has been named in the 2020 ‘Timewise Power 50 Awards’, which is a roll call of the 50 powerful executives in the UK who all happen to work part-time or flexibly. The awards have been compiled by Timewise, a


flexible working consultancy and multi-award-winning social business, following a nationwide search. The Timewise Power 50 provides a snapshot of what modern work in Britain is like and challenges the belief part-time work cannot mean ambitious, highly successful, nor senior. The initiative also aims to inspire


employers across the country with examples of how flexible working can and should work. This year, Dr Tzany Kokalova Wheldon


(pictured), a reader in nuclear physics at the University of Birmingham’s College of Engineering and Physical Sciences, has been honoured in the awards. After a three-and-a-half-year career break to care for


her twin boys and relocate the family from Germany to the UK, Dr Wheldon returned to research as a Daphne Jackson Fellow in 2011.


The Fellowship enabled her to return to her career in


science. Today, Dr Wheldon’s work spans the full breadth of nuclear physics from experimental nuclear astrophysics and machine learning, to medical isotopes, applications and industry-related nuclear decommissioning. She said: “Flexible work has been a lifesaver for me at two distinct points in my career. It enabled me to take a career break to raise my family, but more recently it enabled me to take time to look after my son during a serious illness. The University of Birmingham and the Daphne Jackson Trust were great at


facilitating my need to be flexible. Life happens, in spite of plans and I’m


fortunate to have had the freedom to look after my son and continue doing my job.”


Professor Joanne Duberley, deputy pro-vice-


chancellor (Equality, Diversity and Inclusion) at the University of Birmingham said: “The University’s flexible working scheme is designed to support staff who juggle complex commitments and it’s great to see such a positive example of the scheme in action.”


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