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LIFE OF A DAY IN THE


LUCY SANDERSON FREELANCE WRITER


Motivation and procrastination is the precarious paradox of being a freelance writer… I find I have both in equal measure but the scale certainly tips depending on the day/mood/project. The first thing about a day in the life of a freelance writer, is that most days are very different depending on who I might meet or what I might be researching or writing. In short, having a routine can be pretty tricky.


Generally, my day starts with getting my daughter up and at ‘em. Our house is generally full of pranks and laughter, so there’s nothing serene about the start to my day! My partner is very much a morning person, so he kicks off the day with a great energy in the house.


Once those two are out to work and school, I take to my home office and check my e-mails. Responding to any new enquiries, I check on who might be who on LinkedIn before I respond. I go over all of the social media platforms that I tend to for clients and then settle down to one of the tasks at hand, which could be researching articles in WellBeing World Magazine, or may be some creative planning for a brochure or photoshoot - each task is very different with just one thing in common - all the things I do genuinely light me right up.


If I’m meeting a client, or I need to run errands, I’ll almost always pop in to town for coffee or even some lunch - it's good to get out of the house when you work from home. However, if I’m on a deadline, I could well spend almost the entire day in my pyjamas, at my desk, with endless cups of tea and sparks flying off my keyboard.


Much of my work is content marketing; the marketing aspect is of great importance and I’d estimate that I spend at least 75% of my time conjuring up and bringing to life, ideas for various brands and campaigns for a client. In this digital age, content is paramount and I pay stringent attention to detail, as I thrive on bringing the best and most engaging content to every project.


Being freelance affords me plenty of time to spend with my family. My daughter is a fire cracker of a human being who (without sounding cliché), is my world. Having the time to spend with her, to watch her play netball or take her out for


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