ONLINE NEWS
ICE Barcelona predicted to host biggest participation of European casino industry professionals
The European Casino Association (ECA) is preparing for what it anticipates will be a record attendance of casino industry professionals when ICE 2025 launches in The Gran Via, Barcelona on 20 – 22 January.
ECA secretary general Hermann Pamminger, who has worked in the industry since joining Casinos Austria International in 1991, confirmed the growing sense of anticipation surrounding the relocation to Barcelona. He stated: “Whether it has been held at London Olympia, Earls Court London or most recently ExCeL London, ICE has served the industry superbly well, with ECA members contributing to the show’s success story, helping it to achieve its status as the world-leading business event for the global industry.
“2025 will be the first time that ICE and its
predecessor ATE will have been staged outside the UK since launching nine decades ago, the momentous decision to relocate to a new and much bigger venue in an exciting vibrant city on mainland Europe has captured the imagination of the ECA and its members.
Acknowledging feedback from ECA members, there will be more industry executives than ever attending ICE. These executives, who are based around 29 countries, will be participating in this innovative content program to explore all sectors and verticals of the industry.
Pamminger continues: “I believe that the
move to Barcelona will accelerate the number of casino executives and buyers from across Europe attending. Every successful brand needs to evolve and the relocation will dawn a new era of opportunity for Europe’s land-based casino industry. ICE 2025 promises to be a landmark celebration and the excitement amongst our members is palpable. We are also looking to maintain and possibly increase the number of our formal meetings and events that take place during ‘ICE’ week, such as our Board Meeting and General Assembly as well as the traditional CEO dinner – to cater to this increased need”.
BVGroup and Kaizen Gaming introduce Betano to the UK
BVGroup, in partnership with Kaizen Gaming, the global GameTech powerhouse, has launched the Betano brand in the UK.
The unveiling of the Betano platform in the UK is the latest addition to BVGroup’s extensive track record of successful launches, representing a significant achievement for all involved while also further strengthening Betano’s worldwide footprint.
Kaizen Gaming has built a significant global presence in recent years including partnerships with multiple international leagues as well as European football clubs, Premier League club Aston Villa being the latest in a club record deal.
The launch is the most recent milestone in an ambitious year for the operator, with its premium brand Betano being Official Sponsor of both the CONMEBOL Copa America™ 2024
4 MAY 2024 GIO
and UEFA Euro 2024™. New customers even have the chance to join the excitement by winning tickets for the action in Germany. Customers will enjoy a full range of our features, which includes Enhanced Accas, Bet Boosts, a highly responsive Bet Builder product and the recently released Lucky Dip. BVGroup’s extensive suite of safer gambling tools will fully support customers and continue our commitment to responsible gaming initiatives. This includes Sentinel, an in-house player protection system that provides automated messaging and risk assessment.
In addition, Betano holds the highest regard for the ethical and responsible provision of betting products while using the latest technology to provide a safe and secure environment for users. Julio Iglesias Hernando, cco of Kaizen Gaming, commented: “Finding the right partner has been a top priority for us and this is exactly what we did with the well- established and reputable BVGroup. “Betano has earned international acclaim for providing high-quality and entertaining betting experiences. This ambition is equally matched by BVGroup’s passion and
expertise. Our foremost priority is to always engage with customers responsibly, ensuring their safety through strict regulatory compliance and cutting-edge technology. As we expand our footprint globally, we’re excited to unveil the Betano brand in the UK alongside BVGroup and are equally enthusiastic for what the future will bring.”
Brent Almeida, cco of BVGroup, commented: “We are delighted to have partnered with Kaizen Gaming and launched its Betano brand in the UK market. This is the latest in a long line of successful launches for BVGroup. “We’ve got some fantastic welcome offers available to new customers, and once signed up, they can expect plenty of innovative features covering all their favourite sports and casino products.
“We are confident that our technology and operating capabilities will give Betano customers a safe and entertaining gaming experience.”
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