INDUSTRY INTERVIEW: GREENTUBE
Watch a video recording of our interview with Michael Bauer online at:
https://gaminginternational.online/citv-michael-greentube-mk2
Greentube glows for growth
Q: Greentube has recently gone live in both Pennsylvania and Delaware. Can you tell us a bit about those launches and what it means for Greentube? A: Yes. In general, the US is a very important growth market for us. So obviously we are really happy that we finally managed to go live in Pennsylvania and Delaware. Those two markets are quite different for us, because we’ve worked really hard and for a very long time on Pennsylvania. The process took over two years in order to get live there. It had to do with some technical decisions that we had to revise during the whole process, and then regulatory amendments that we had to make in order to really fulfil all of the technical requirements that the regulator has there.
6 AUGUST 2025 GIO
On the positive side, this allowed us to prepare all of the integrations that we had in Michigan and New Jersey already. So, we will be able to launch now, operator by operator pretty fast. So that is the positive. Delaware was, on the contrary, pretty easy for us. We worked there very closely with Rush Street, with the sole operator operating the Delaware lottery. Also from the regulator side it was quite straightforward. We had some the outstanding points and we could go live very fast.
So whereas Pennsylvania was a very long process, Delaware was a pretty short one for the complexity of the US market really.
Q: Are there any key differences in the way that those two different states will run for Greentube? A: Yes, one is clearly that Delaware is just one operator and we can actually run it from the New Jersey data centre. So there’s a very close cooperation between the regulators there and New Jersey and Delaware. That means, from a product perspective, that we can bring games onto the market much faster. And so I anticipate that we will have the full portfolio of games that we have in New Jersey very fast also in Delaware. Pennsylvania is a very big market and all of the established big operators are there. There are certain product restrictions that we have there or amendments that we need to
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