May 2024
ertonline.co.uk PREVIEW
The Exclusively Show is back! The Exclusively Show will take place next month and is
already reporting 100 per cent exhibitor attendance; BHETA tells ERT what you should expect from this year’s show.
10 W
ith June just around the corner,
that can only mean one thing – the Exclusively Show will soon be upon us. The two-day exhibition will
take place at the Business Design Centre in London on 11-12 June. BHETA (the British Home Enhancement
Trade Association), which organises the show, has already stated it is 100 per cent sold out in terms of exhibitors, showing a real appetite from manufacturers to showcase their SDA products to retailers. It has also said that new brands for 2024 include: Morphy Richards, Beam, Sebo, Cello Electronics and Shark Ninja – this year is looking to be bigger and better than ever. They will line up alongside
returning
exhibitors: Dualit, RKW, Tower, Bluestem Group, Swan Products, Sodastream, Sabichi, Melitta, Lloytron, Eurosonic Group, Burton McCall, Benross Marketing, Black & Decker, Devaney & Co and Vybra Solutions. The organisers have highlighted a number of ways for retailers to access both exhibitors, products and show features so that they can make the most out of their visit. Some of the show deals available include opportunities to have travel costs refunded up to £75 for visitors, a limited number of free hotel rooms for multiple and overseas buyers, and a gift voucher of £100, which retailers can use against any order of £300 or over placed at the show.
BHETA’s Chief Operating Officer and Chair of the BHETA-owned show, Will Jones, explains:
“The
Exclusively Show is always an exciting event. With its reputation for predicting commercial opportunities for the year ahead and given that it is already sold out to exhibitors, this year is a must-attend for retailers. “From the big names to the specialist independents to overseas buyers, we are expecting a huge turnout, so I urge everyone retailing housewares and small domestic electricals to come along to the industry’s leading show and highlight of the year.” In its ever-popular trends feature, Exclusively will include insight into the key trends for the 2025 season with mass market longevity for up to five years ahead, including specific examples in terms of themes, colours and materials on display in the Trends Showcase. Trend forecaster, Scarlet Opus, is offering bookable tours of the show, majoring on products it rates as ‘winners’ in terms of the trends on display. Media visitors can also enjoy the Brand Showcase area, a curated edit of Exclusively as a whole. This will include product displays, demos, and opportunities to talk to some of the supplier brands in attendance. Marketing Director for the Exclusively
Show, Steve Richardson, adds: “Exclusively is committed to helping all sizes and profiles of retail business make the most of the industry’s leading trade show. We know that independent stores have to work hard to maintain their High Street presence and this package is about helping them make the most
of attending Exclusively and developing face- to-face relationships with suppliers. “The show includes more than 140 exhibitors and 300 brands, as well as previews of key trends in product colour, pattern, shape and materials, so it is a perfect opportunity for independents to check that their product choices and instore displays are ‘on the money’. “Inspirational product displays, trend talks and tours from trend forecaster, Scarlet Opus, is hugely popular and it’s great to be able to make this ‘must see’ event super-accessible for everyone.” So, it seems sure to be a bumper few days in the capital with lots of networking opportunities and great conversations to be had!
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