LANDSCAPING
ONLY A STONE’S THROW AWAY
Global Stone is developing its dual-brand strategy, adding innovative new products, and expanding its team – BMJ finds out more.
P
aving supplier Global Stone has announced a number of new initiatives and changes to personnel so it can be best placed to accommodate its
merchant partners.
Part of this is its significant advancements to its dual-brand strategy, the introduction of new products and the expansion of its team. Geoff Moulton, sales director at Global Stone, says: “Digby Stone brand will continue to grow its independent merchant customer base, with regional sales managers focusing on supporting regional businesses and independent branches. Meanwhile, the Global Stone brand remains a trusted supplier for larger merchants and nationwide branch networks.
“Our sales team is committed to addressing the distinct needs of Digby Stone’s independent merchants while catering to the extensive requirements of nationwide merchants.”
He adds that to further empower merchant partners, it has introduced its Ultimate Range
He adds: “By manufacturing most of our own paving products, we not only maintain stringent quality standards but also offer competitive pricing and reliable supply.”
Strengthening Our Team Danny Laino has joined Global Stone, as key account manager, and he brings a wealth of experience in national-level merchant relations and adds valuable expertise to our industry- leading team.
Moulton comments: “He joins as key account manager aligns with our strategy to build a team that is not only the best in the industry but also deeply committed to advancing our mission of excellence and innovation.
“Danny joins a distinguished group of colleagues, including me as sales director, managing director Nick Sharpe, trading director Joe Wareham, and fellow key account managers Ben Connolly and James Gilmartin all of whom have top-level experience in the paving industry.”
Composite Prime Success Global Stone says it has had a lot of success with its Composite Prime decking, which underscores its ability to blend established brands with new.
of high-performance compounds advanced accessories, and premium grouts. Moulton continues: “This range, which includes standard grout, slurry primer, and paving joint compounds, is meticulously designed to enhance the durability, functionality, and aesthetic appeal of our paving solutions. Merchants can seamlessly integrate these products into their full or part- load orders, ensuring they have everything required for their projects at their fingertips. “In addition, we are proud to introduce the Alpini Quarzo porcelain tiles to our product range. These tiles offer a sophisticated and contemporary design, inspired by natural stone, with the added benefits of porcelain’s durability and low maintenance. With our through-body clay composition, quartzitic surface, and three colour options, Alpini Quarzo tiles are ideal for creating stylish and modern spaces.
The company continuously monitors the market, innovating products to reflect the trends now and in future.
Moulton says that while grey paving sales have seen a slight decline, this has been balanced by a growing preference for warmer tones in paving solutions.
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“Composite Prime represents the perfect fusion of durability, sustainability, and aesthetic appeal, providing a versatile solution that meets the highest standards of modern landscaping,” comments Moulton. “This success highlights our capacity to innovate while maintaining the trusted quality associated with the Global Stone name. “As a Key Distribution Partner for Composite Prime, Global Stone offers immediate delivery of full packs of HD Deck Dual, HD Deck 3D+, HD Deck X, and HD Clad Pro ranges. Additionally, we now offer split pack quantities for project-sized orders, with flexible delivery options, including £1000 minimum carriage paid orders or orders as part of a full or half load of porcelain and stone paving.” Global Stone also has its Global Rewards Scheme which is a straightforward program that allows contractors to earn points with every purchase of full packs of Global Stone or Digby Stone paving from their local merchant. These points can be redeemed for a range of prizes, empowering contractors to select rewards that matter most to them. The company regularly sends out e-shots offering opportunities to earn extra points and prizes, ensuring that contractors remain engaged and motivated. n
A supplement to builders merchants journal September 2024
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