Welcome LANDSCAPING
WHAT’S NEW ON THE GROUND?
F
or those of us with relatives of a certain age, there’s nothing more British than spending a weekend afternoon pottering around a garden centre,
picking up a few annuals or hardy perennials, before settling down to a nice cup of tea and a slice of lemon drizzle cake. Equally, those new plants and shrubs require situating somewhere where they will be viewed to their best. Which is why, even after the way that the landscaping sector went crazy four years ago during the lockdown periods, there is still scope out there for merchants and suppliers of garden landscaping materials and products. That’s not to say that the market hasn’t been extremely challenging for the landscaping industry this year, with earlier supply issues compounded by some of the worst Spring and Summer weather since records began. This all meant that, not only could landscapers not install products to their customers’ gardens, but those customers themselves were far more likely to be thinking
of things other than spending time in, and money on, their gardens.
It’s not as though the new housebuilding market is rocketing away to make up the shortfall either. So, merchants and their landscaping suppliers wanting to promote and sell their product, have had to think hard about how they present their wares, about what type of product they sell, and at whom those products are targeted.
As our special feature shows, there is still plenty of innovation and commitment to ensuring customers het to see products they aspire to shown in the best possible lights. Some 87% of British homes have a garden, equalling around 23 million outdoor spaces. Builders’ merchants and suppliers have jumped on the chance to display their products to make the most of sales, to launch new ranges, to capture the imagination of potential purchasers, and to work together to make sure those sales opportunities are fully grasped
Fiona Russell Horne Group Managing Editor
EDITORIAL
Group Managing Editor: Fiona Russell Horne 01622 699101 07721 841382
frussell-horne@datateam.co.uk
Assistant editor Will McGill 01622 699185
wmcgill@datateam.co.uk
Production Controller: Nic Mandeville
ADVERTISING
Group Sales Manager: Dawn Tucker 01622 699148 07934 731232
dtucker@datateam.co.uk
Advertising sales Morgan Borthwick-Hunter 01622 699126
mborthwickhunter@datateam.co.uk
Publisher: Paul Ryder
pryder@datateam.co.uk
CIRCULATION
ABC audited average circulation July 2018-June 2019: 7,801
SUBSCRIPTIONS
UK 1 year: £97 UK, 2 years: £164 Outside UK: one year £113/$204; two years: £196/$353
Builders Merchants Journal Datateam Business Media London Road Maidstone Kent ME15 8LY Tel: 01622 687031
www.buildersmerchantsjournal.net
© Datateam Business Media Ltd 2024 All rights reserved. No part of this publication may be reproduced or transmitted in any form, by any means, electronic or mechanical including photo-copying, recording or any information storage or retrieval system without the prior written consent of the publisher. The title Builders Merchants Journal is registered at Stationers’ Hall.
September 2024 A supplement to builders merchants journal
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