FRANCHISEFOCUS
the British Franchise Association, Ruth remains a prominent voice championing best practice, innovation and the power of ethical franchising. “We have a strong franchise network supported by
an exceptionally experienced National Office team. Together, we remain committed to providing the highest quality care to older adults across the UK. “As one of the leading companies in home
care, we will continue to challenge ourselves to innovate, to adapt and to meet future care needs with compassion, professionalism and purpose.”
A global brand with local roots Home Instead gives franchise owners the strength of a trusted international brand paired with the independence to grow a business rooted in local community needs. Access to industry-leading training, best practice, digital systems and a collaborative network helps franchise owners deliver outstanding care while running a sustainable, profitable business.
“Our network is built on resilience, shared learning and a commitment to excellence. New and established franchise owners benefit from the cumulative knowledge gained over many years, supported by a model that consistently evolves to meet changing care needs.” Ruth Brown, Managing Director, Home Instead UK
A business designed for the future of care As demand for high-quality home care increases, homes will steadily become ‘hospitals of the future’, with services such as Healthcare at Home enabling clients to manage ongoing or complex needs from the comfort of home. As the care landscape continues to evolve, from companionship to specialist and health- related services, Home Instead remains at the forefront, equipping franchise owners to meet demand and unlock new revenue streams. No prior care experience is required, as Home
Instead’s management franchise model suits leaders who are ambitious, people-focused and motivated to make an impact. Franchisees benefit
from multiple, diverse revenue streams including:
Companionship Personal Care Live-in Care
End of Life Care
Specialist dementia, Parkinson’s and long-term condition support
Healthcare at Home services Opportunities to join the Home Instead
network are with resale territories only which offer immediate scale, loyal teams, stable cashflow, strong community reputation and room for
“oe nstead oers fnchise owners a futureproof opportunity”
continued growth. These businesses particularly suit individuals skilled in people development, business performance and change leadership.
Comprehensive support from day one Home Instead is renowned for its exceptional franchise support, offering a 4:1 support ratio, unmatched in the sector. Every franchise owner works with a dedicated Business Development Consultant and a national team of experts across operations, marketing, quality, finance, HR, IT and training. Structured onboarding, continuous professional development and access to specialist expertise ensure franchisees can confidently grow sustainable, thriving businesses. Home Instead is also the only care franchise with an in house brokerage team, supporting franchise owners at every stage of their journey, including eventual exit planning and business sale.
A growing market, a sustainable opportunity With the UK population ageing rapidly, demand for home care will continue to rise. By 2050, one in four people will be aged 65 or over, and the number of people aged 85+ is projected to increase significantly. With its combination of experience, innovation and global reach, Home Instead is uniquely positioned to meet this need, offering franchise owners a future proof opportunity grounded in purpose and real social impact. With a fully mapped UK network, new
franchisees join Home Instead through established territories, proven businesses with loyal teams, strong community reputation and clear potential for growth. This model offers immediate presence, stability and the ability to build on years of local investment. For those ready to build a meaningful,
profitable future, Home Instead offers more than a franchise. It offers the chance to lead with heart, shape your community and drive the future of home care in the UK.
HOME INSTEAD Care
homeinstead.co.uk/franchise franchise@homeinstead.co.uk 01925 732460
BUSINESSFRANCHISE.COM 31
*Investment level is variable, depending on the sale price of a resale territory, franchise fee is £20,500 + VAT **most recommended home care franchise company in the UK on
homecare.co.uk
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