SHOW PREVIEW SUCCESS S TORY After speaking to multiple
brands, it was their final conversation of the day with Colin Martin-Weekes, Head of Franchise at GoCruise & Travel, that made their decision clear. “It was just the right vibe,” they say. “Our conversation really focussed on whether we were the right fit for them, and if they were the right fit for us.” That relationship-first
approach left a lasting impression. “We both walked away feeling like it was the right choice for us.” Following the exhibition, the
Building a business for the future H
usband and wife Kieran and Lyndsay visited The National Franchise
Exhibition in 2024, with a focus on finding a franchise that felt like the right fit. Coming from careers centred
around developing relationships, building trust and delivering quality service, they were looking for an enterprise they could grow alongside their current roles, that embodies their professional standards and experience. That mindset was one of the
key reasons franchising held such appeal. “The support you receive when you invest in a franchise was hugely important to us,” they explain. “There’s so much work that happens in the background when you run your own business, so knowing that there’s an established network
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of franchisees to learn from, and the backing of the head office team, is invaluable.”
Narrowing down their options The couple attended the exhibition with a clear plan but vowed to keep an open mind. “We’d done quite a bit of
research online, but it was important to us to meet brands face-to-face, shake their hands and get to know the people we’d be working alongside.” “We went along with a travel
franchise in mind. We’d already filtered the market down to a shortlist and there were three or four travel businesses we specifically wanted to speak to, but we still joke that we could have come away with a pizza or coffee franchise if we’d met the right person.”
couple attended a GoCruise & Travel event where franchisees, suppliers and head office staff came together to share insights and exchange ideas. The couple began trading in January 2025 and haven’t looked back. “We’re passionate about building this business, and the practical and emotional support we’ve received from the network has been priceless.”
Interested in following their footsteps? For anyone considering franchising and planning a visit to the next Franchise Exhibition their advice is simple: focus on finding the right brand for you. “There are lots of opportunities
out there, regardless of the sector that you are interested in,” they say. “Do your due diligence. Don’t be bamboozled by big numbers and rush into an investment. Instead, focus on meeting the people behind the brand and finding a company that aligns with you.” “This is a medium- to long-
term investment, so don’t forget to ask franchisors what support they offer beyond your launch to support your ongoing growth!” Kieran and Lyndsay’s
success story is a great example of the life-changing opportunities offered by The Franchise Exhibitions. Book your free tickets today at
FranchiseTickets.co.uk
To register for FREE tickets go to:
FranchiseTickets.co.uk
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