T OP INVES TMENT OPP OR TUNITIES S HO W C A S E SP TLIGHT
Why choose a fra nchise over start ing your own business? Zerodry time has the answers
I
n the last four years, the UK franchise industry has grown by an incredible 10 per cent, meaning this sector now contributes over £15billion
pounds to the UK economy. Services such as cleaning are rapidly growing opportunities. Zerodrytime’s own story is testimony to the rising popularity of franchising in the cleaning sector. The UK has over 26 million households
and many hundreds of thousands of businesses that need carpet, leather, upholstery and hard-fl oor cleaning.
"With fra nchising you buy into an already well- established bra nd that has a perceived value in the eyes of its consumers"
Founder of Zerodrytime, David
Muirhead operated a commercial contract cleaning company before turning his hand to carpets and upholstery. Trying every possible method, David identifi ed a new, huge potential market; dry darpet cleaning – no wet, soggy carpets. In 2006, Zerodrytime was launched.
Utilising the latest technology and David’s advanced industry knowledge, the franchise business continues to grow
each year. As David says: “If you can walk on it or sit on it, we can clean it!” There are currently 78-plus franchisees in the Zerodrytime network across the UK and Northern Ireland, with more due to join in the coming months.
Proven successful track record Successful franchises tend to be those with clear business processes that consistently deliver positive results to their customers. Over the years, Zerodrytime’s franchisees have built up a track record for success that demonstrates the impressive, realistic potential for a new franchisee. The franchisees themselves are justifi ably proud of this achievement, and the company actively encourages anyone considering joining the Zerodrytime franchise to speak to existing franchisees and support these claims.
Established brand Anyone who has built a business from scratch knows that developing a strong brand can be a slow, exhausting process. One of the biggest advantages of franchising is that you are buying into a well-established brand with a perceived value in the eyes of its consumers.
Training and support Sometimes people forget that it’s in the company’s interest to give its franchisees the greatest possible chance to succeed. Zerodrytime’s
proven business model is perfectly positioned to teach new and existing franchisees the secrets of success. The team based at the company’s
head offi ce and training centre in the North East ensure new franchisees get on the road to a successful future with a series of mandatory training programmes that must completed before hitting the road. They need to understand and learn the franchise’s values, business model and processes. New franchisees don’t need carpet
cleaning experience. The Zerodrytime team, headed by David, train you in every part of the process. Most importantly, new franchisees are given real-life training in customers’ homes and business premises, so they can see the Zerodrytime system fi rst-hand, learning the techniques, tips and terminology of the trade. Beyond initial training, a good
franchise continues to support its franchisees, helping them build better, more profi table relationships as they go. Zerodrytime is continuously launching new products and marketing strategies to further support franchisees, increasing available sales collateral, allowing franchisees more time to focus on building their customer base, and a business everyone can be proud of.
Zerodrytime 0191 691 4700
zerodrytime.com/franchise
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