Fra nchise Marketing Awards 2020
Shout about your winning support O
ne of the industry’s most highly coveted accolades, the Franchise Marketing Awards (FMAs), are
now open for entries. Celebrating their 15th year, the awards will recognise outstanding achievements in the following categories: Best Website Best Print Advert Best PR Campaign Best Social Media Campaign Best Online Marketing Campaign Best Franchisee Marketing Support Best Overall Marketing Campaign
The franchise community is being invited to submit entries in advance of the deadline on Friday 3 July 2020. The awards acknowledge and celebrate
innovative and effective marketing campaigns and tools provided to franchisees. They evaluate the design, execution and results of marketing programmes from numerous franchise brands and pick out the best in the business. With more prospective franchisees prioritising marketing success, brand
strength and dedicated support systems when choosing a franchise to invest in, brands need to stand out from their competitors. In this highly competitive market,
entering the FMAs gives franchisors the chance to be formally recognised for their achievements. It gives their brand an edge over a rival investment opportunity and boosts their chances of recruitment success. Helen McCulloch, franchise sales
director at Venture Marketing Group, organiser of the FMAs, summarises the awards' signifi cance: “These awards highlight one of the fundamental advantages of franchising – the ongoing support of the franchisor. “They demonstrate to potential investors
a brand’s dedication to supporting their franchise networks through well-designed and effective marketing programmes.” Previous winners include Vodafone,
Home Instead Senior Care, McDonald’s, Driver Hire and many more. Cathryn Hayes, franchise director at Revive! UK, the winner of Best Online
Marketing Campaign 2019 commented: “We’re delighted to win this award in a fi eld of very strong contestants. Our marketing team worked really hard to deliver the Trustpilot platform to our franchisees as it’s a great way for us to live up to our value of outstanding customer service. The award is a real testament to the hard work the team have put in and we look forward to re-entering next year and to winning a few more awards!” The FMAs, sponsored by Business
Franchise magazine, are open to all franchisors that operate an ethical franchise and can demonstrate marketing excellence. Judged by a panel of industry
experts, they look for entries that display innovative practices and effective marketing support offered by franchisors to their franchisees. The award ceremony will be held
at The National Franchise Exhibition on Friday 2 October at the NEC, Birmingham, and full coverage will appear in the November issue of Business Franchise magazine.
contact Sarah Scott on 020 8394 5200 or email
franchise@vmgl.com
BUSINESSFRANCHISE.COM 25
For further information or an entry form,
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68
