Care
Bluebird Care
Care, bfa Franchisor of the Year 2017, has revolutionised the way high-quality, bespoke care is delivered not only to older people but also to those with young adults, children and their families, and those with specialist care needs. The company’s aim is to demonstrate the highest standards of quality, professionalism and expertise with every customer visit. With a network of over 200 franchised
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offices across the UK and Ireland, Bluebird Care delivers over 28,000 hours of care, 22,000 care visits daily to its customers, and generates upwards of 7,000 jobs. Bluebird Care understands franchising is a unique relationship and it invests in its network to maintain an open, transparent, supportive and evolving business. The company has developed new technologies within the care sector and created a number of new initiatives, raising awareness of industry-related issues and ensuring franchisees and their teams are recognised for their dedication, hard work and commitment. As a Bluebird Care franchisee, you are not required to care directly but to recruit and train a team of highly trained staff who would deliver high standards of homecare and support services. Through six regional business development managers and six quality managers, franchisees have direct access to a
ith a intent to deliver the best customer service at the heart of the organisation, Bluebird
wealth of knowledge and tools dedicated to supporting and developing their businesses at every stage of their life cycle.
Business self-audit tool Bluebird Care has developed an internal audit process, along with supporting documentation designed to create robust quality standards that underpin its framework for excellence and drives future quality improvement.
Financial benchmarking tool The network-wide collation of key business metrics enables franchisees to gauge how their business is performing, helping franchisees to make informed decisions when investing in business performance.
Technology: staff guide app Developed in-house, Bluebird Care has built an industry-first staff guide app. The app provides information that will support the delivery of best practice, which enhances the company’s service delivery capability to customers and supports remote operatives.
Online business growth: microsites Bluebird Care provides its network with over 200 localised-for-SEO microsites and 12 corporate social media channels. Franchisees can manage their own sites, and comprehensive support is offered, allowing franchisees time to focus on their businesses.
Career Journey The Bluebird Care Career Journey enables franchisees to support and develop their staff with clear career progression pathways, with varying aspirations, skills and strengths across the workforce. As an ethical franchisor, it continues to invest in its franchisees and their employees.
The business model has been developed
to meet the demand of both current and future markets. It is designed to be scalable, allowing it to grow sustainably with you and your business. With the variety of care services required by a population with ever-increasing requirements, there is extensive potential for your business to grow.
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