Stuart Broster became the new UK CEO of Anytime Fitness in 2017 and is primed to oversee its expansion across the country. The Franchise Magazine caught up with him to fi nd out about the future of the franchise
Words: Jack Sadler
Could you give a brief background on Anytime Fitness? The company was founded in 2002 in the US, and the first UK club opened in Ladbroke Grove in 2010. Today, we are a world-leading franchise provider of health clubs, with over 3.5 million members and 3,800 gyms open globally, including 140 facilities across the whole of the UK and Ireland. By the end of 2018, we should have taken this number up to and beyond 190.
Talk us through your new role. What are your plans? As the new UK CEO, my role will involve a lot of processing and overseeing the expansion of the company’s portfolio. I’m still in the early stages of the position but I’m going to be looking at the performance of the whole company, from PR strategy and social media presence to member retention figures. Every strand of the business will be examined, from
