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Jurrien Romeijn has been shaping the sound of Armada Music for more than a decade. With eight years of experience in A&R, he worked closely with sublabels like Electronic Elements and The Bear- ded Man, collaborating with artists including Lost Frequencies, Jan Blomqvist, Tensnake, Yulia Niko, Reinier Zonneveld, Boys Noize, Henrik Schwarz, Gerd Janson and Floorplan. He then spent two years as Head of Creative at Armada Publishing before stepping into his current role as Head of Music, where he drives the label’s artistic vision and overall music strategy.


Armada Music Group is the parent company of Armada Music, the world’s largest independent dance label; BEAT Music Fund, the first-ever dance music investment fund; and Armada Music Publi- shing, a dedicated publishing division. With offices in Amsterdam, New York, London and Laren (NL), the group combines label, publishing and cata- log acquisition under one roof to support artists worldwide, while pursuing its mission to amplify creativity and success across the electronic music landscape.


JURRIEN ROMEIJIN


Podcast Panel: A&R in Flux: How Labels Discover and Shape New Sounds 20


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