FIGARODIGITAL.CO.UK 19 46 Contents


UPFRONTS p6 News, views, stats and opinion p8 Marketers Who Matter


CASE STUDIES p12 Case Studies


34


PROFILES & FEATURES p28 Content Management Matters: Green River Media p32 10 Point Plan: Content Marketing by Paul Hunter at Liberty Marketing


p34 From Content Management to Digital Experience: Jahia Solutions Group


p38 Design for Life: MMT Digital p42 Meet the Search Engineers: Branded3 p46 Inboxing Clever: Communicator p50 The Three Basics of Great Customer Experience: dotmailer


68 62


p54 Social – The Key to Learning: Chalk Social p58 Cloud Cover: iomart p62 10 Point Plan: SEO by Ian Harris at Search Laboratory p64 10 Point Plan: Social Media by Simon Heyes at 8MS p66 The Experience Principle: Rufus Leonard p68 10 Point Plan: UX by Tom Adams and Tom Bradley at Code Computerlove


p72 10 Point Plan: Video by Sophie Rayers at Brightcove p74 A Short Introduction to Video Optimisation: StreamAMG


16


LISTINGS p76 Supplier Listings


COVER IMAGE: WITH THANKS TO RICHARD


COGGIN, CREATIVE DIRECTOR, AND ALEXANDER WARD, DESIGNER AT SPINNAKER (SPINNAKERLONDON.CO.UK)


The Magazine For Digital People In Brands And Agencies // Issue 26 April 2016


CONTENTS


AGENCY PROFILES • CASE STUDIES • INDUSTRY INSIGHT


5 annual sourc e guide 2016


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80  |  Page 81  |  Page 82  |  Page 83  |  Page 84