Having unique experiences at


an event will keep people talking long after that evening.


Spooky Nook Sports Manheim, PA


“People now, more so than ever, want to feel like they’re a part of something larger than themselves - even when they go to work each day,” explains Jonathan Snavely, director of sales and marketing for Spooky Nook Sports. “Whether that’s a day of team build- ing or planning a large banquet, companies will need to find new and exciting ways to invest in their employees and to show that they care.”


As a whole, too, he says, consumers want less friction in their buying process. “We look for transactions that provide as little back- and-forth as possible. To that end, venues have to make it as simple as possible - or, at least, seemingly so - to do business with every type of customer and request.”


Right now, Spooky Nook is keeping a close eye on the eSports industry, Snavely explains. “With its revenue expected to exceed one bil- lion dollars in 2019, we are exploring how we can customize our space and offerings to host their events.”


He adds that Spooky Nook will be investing more in its current customers in 2019, as well. “Our current customers are our greatest asset, and we will see growth from their repeat business and referrals.”


Mid-Atlantic­EvEnts Magazine 41


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