GROUP CV
New product innovations
L Introducing competition
OPERATOR: Cycle Rhythm SUPPLIER: Keiser
C T
ycle Rhythm in Essex, UK, uses Keiser’s new M3i bikes and brand new iKeiser group exercise projection system to bring a competitive element to its classes. “The screens give the users feedback on information such as
calories, distance and power generated,” says the club’s project manager Lucy Edwards. “A leader board system is in operation, so people can move up and down and race against their friends. It adds an element of fun and competition.” The classes have a capacity of 54 participants and are currently running at
40–45 people per class. “We believe the technology is a huge draw, as it’s different from what’s on offer at standard indoor cycling classes in the local area,” says Edwards. “Feedback from customers suggests they’re motivated by the Rhythm Board and look forward to trying to work their way up the ranks and set personal bests. Customers are sharing their performance data on social media too, and seem to be very excited about the feature on offer at the studio.” A popular application is the team-racing mode, where the room is divided into
four groups to race against each other. The power generated in the groups is averaged, so even if there’s one person in each group it still works.
es Mills has worked with Reebok on The Project:
Immersive Fitness, which takes virtual workouts to the next level through the use of 360-degree cinema technology. Moves are choreographed to the music and graphics, which are projected on floor-to-ceiling screens. Participants might find themselves cycling up a glacier, sprinting around a velodrome or dancing in a festival dance tent. It will be on general release next year. New from Matrix Fitness,
Data for results
OPERATOR: MSF Fitness SUPPLIER: Wattbike
elford club MSF Fitness uses Wattbikes to help people reach their training goals. The Wattbike
studio launched in June last year and demand has led to a 50 per cent increase in the number of classes over the last six months, with 25 classes a week now on offer. “Wattbikes allow us to integrate all abilities in one class, from a 65-year-old
lady to a GB athlete,” says club owner Mark Fenn. “The data we work with ensures everyone works to their own ability without overtraining. The bikes allow us to do fitness tests, for example, so we can ensure each individual is set the right heart rate and power zones in which to work. “We can also work on pedal technique to make sure people are engaging the
right muscles, and that has transferable benefits to other training.” Fenn says the Wattbikes allow the club to offer a very bespoke service,
which has led to people getting great results. “One of our elite riders won the Shrewsbury Grand Prix, while another member went from suffering from pneumonia to completing the Ride London 100 within 16 weeks,” he says.
84 Read Health Club Management online at
healthclubmanagement.co.uk/digital
in partnership with the Indoor Cycling Group, is the IC7 bike. It features a Coach By Color training console: five coloured, user-friendly zones that allow users to quickly see their power and heart rate output, so they know whether to put in more or less effort. The instructors are also able to see the data. New this year is the Polar
Flow for Club, an iPad app that allows anyone wearing a Polar H7 heart rate sensor to see their live heart rates on screen, together with the heart rate zone they are in. This allows the instructor to guide class members to achieve their training goals. The system also allows classes to be scheduled, instructors assigned and members to view data via the Polar Flow online training community. WebRacing has added
a real life video and music module, making it easy to click between WebRacing and real life video. The system also allows the creation of video and music playlists, so instructors can build videos of climbs and scenery. A heart rate monitoring package is currently in development. ●
October 2014 © Cybertrek 2014
HOT OFF THE PRESS
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