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HEALTH CLUB MANAGEMENT Welcome to


Health Club Management is IHRSA’s European Strategic Media Partner


p62 We showcase three initiatives designed to get kids more active


p36 Amen Iseghohi on setting up Amenzone Fitness Contents


05 Editor’s letter Even so-called hard to reach groups have to use our streets, so that’s where we should start getting them active, says Kate Cracknell


10 Letters The NICE guidelines on exercise referral schemes are changing, but clubs should not be put off, says Stuart Stokes of Refer-all


12 News round-up Fitness First revs up its rebrand, LA fitness launched second LAX club, and Apple unveils its iWatch


22 International news Boxing legend David Haye launches his flagship fitness club in Dubai, while US Fitness adds Sport & Health’s 23 clubs to its portfolio


24 People news Alan Holl leaves Virgin Active for TRX


6


26 ukactive update CEO of ukactive David Stalker looks ahead to this year’s ukactive National Summit


28 IHRSA update Findings from the 2014 IHRSA Health Club Consumer Report


31 Diary dates Are you ready for IHRSA’s European Congress and SIBEC Europe?


34 Everyone’s talking about... Expanding overseas As the economy improves, will fitness operators eye new markets or consolidate their existing bases?


36 Interview Amen Iseghohi


Inspired by his childhood in Africa, Amen Iseghohi launched a chain of back-to-basic gyms that use recycled tyres. He talks to Magali Robathan


Read Health Club Management online at healthclubmanagement.co.uk/digital


42 Offshore fitness Alison Bledge examines how the offshore industry is managing the wellbeing of its workers, and looks at a gym installed onboard the floating hotel Safe Scandinavia


46 Gymtopia series A sense of purpose UK-based Mosaic Spa & Health Clubs is working with a charity in Uganda to rediscover the company’s mission. Ray Algar reports


48 Social addiction Manraaj Sunner offers his advice to health clubs looking to develop an effective social media strategy


52 Intelligent systems How can health clubs better use the reams of data generated by their in-club software systems to make smarter business decisions? Kate Langrish reports


October 2014 © Cybertrek 2014


p76 Have you made sure your staff and members are safe in your gym?


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