“Ganoderma helps with insulin sensitivity, which is another way of saying fat loss”
The Organo Gold range has been extended from coffee to include drinks such as Gourmet Hot Chocolate and Green Tea
Q&A
PETE COHEN
How did you meet Dr Rakowski and become involved with the Organo Gold brand? I fi rst met Dr Bob Rakowski when my partner Hannah was diagnosed with an aggressive brain tumour several years ago and we were seeking alternative treatment. Our research led us to Dr Rakowski’s clinic in Texas, where ganoderma and Organo Gold became part of Hannah’s nutritional therapy. The treatment was successful, and we’ve been passionate advocates of the brand ever since.
Where is Organo Gold available in the UK? We are now distributors for the brand and already a number of leading health club chains are offering the coffee to their members with great success. LifeStyle Fitness have a number of cafés
that are exclusively selling Organo Gold to members, while a growing number of personal training studios are choosing to have Organo Gold café bars. The CEO of Life Leisure and ukactive
board member Malcolm Mcphail, says: “I’m a huge fan of the Organo Gold products and we are due to open Organo Gold cafes at two of our Health & Wellbeing facilities very soon.”
September 2014 © Cybertrek 2014
Malcolm Mcphail, CEO of Life Leisure and ukactive board member, says: “I’m a huge fan of the Organo Gold products and we are due to open Organo Gold cafes at two of our Health & Wellbeing facilities very soon”
Why should fi tness professionals consider selling these products to their clients and members? It fi ts perfectly with their mission to get people fi tter and healthier. For example, ganoderma is a nitrate donor which means it contains a lot of the chemical that the body requires to make nitric oxide – which is one of the most important molecules in the body because it signals the walls of the blood vessels to relax. This results in better circulation, better blood fl ow – meaning better oxygenation of the tissues, better recovery and less energy needed for the same result. The same chemical supercharges sexual function and improves brain function. We have a number of professional athletes using the products and they all say their performances are much improved, as well as their concentration and focus.
What else makes the Organo Gold brand suitable for the health and fi tness market? Ganoderma helps with insulin sensitivity, which is another way of saying fat loss – something that many health club members are seeking. When insulin gets too high, fat loss comes to a halt. People who eat a lot of
sugary and processed foods can become resistant to the effects of insulin, so when they eat carbohydrates, more insulin is dumped into the system and this stops the release of fats for fuel. Ganoderma helps regulate blood sugar
levels and therefore can help the body become better at using its fats stores.
What message would you give to fi tness professionals about becoming involved with the brand? If you have clients who are interested in improving their health, getting or staying fi t, sleeping better, achieving better insulin sensitivity, or boosting athletic performance, then it’s worth looking into this incredible ‘miracle of nature’. Both fi tness professionals and club operators can create a healthy income for themselves and help their clients get healthy at the same time. ●
To learn more about Organo Gold, as well as the expanding business opportunity in the UK, visit Pete Cohen’s website at:
www.healthchoicecoffee.com or contact Hannah Bradley on +44 (0)7786 901 575
Read Health Club Management online at
healthclubmanagement.co.uk/digital 69
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