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Italian launch for new Spa concept
Repêchage CEO and Founder, Lydia Sarfati, headed to Italy in May to celebrate the launch of Repêchage Fusion Express Bar and Spa Masks with Nutriceutical Organic Actives.
Alongside the brand’s official Italian distributors, Euracom, over 80 attendees gathered at the Palazzo Bovara in Milan, to hear Lydia speak about the new Spa concept. Consisting of beauty industry professionals, representatives of the U.S. Commercial Service in Milan, executives and employees of Euracom and Italian media, Lydia was joined by International Spa Consultant and Repêchage Mexico distributor Yolanda Amador Origel to introduce the offerings.
Repêchage also unveiled two new at-home products for the Fusion brand at the event, the Fusion All Natural Face and Body Wash and the Fusion All Natural Face Moisturiser.
L-R: Claudio d’Emilio, Marketing Manager for Euracom, Lydia Sarfati, Repêchage CEO and Founder, Maurizio d’Emilio, General Sales Director for Euracom, Yolanda Amador Origel, International Spa Consultant and Giorgio d’Emilio, President of Euracom.
Best for brides
Katherine Daniels’ Gentle Oil and Salt Exfoliator has been named winner of the ‘Best Body Exfoliator’ in the Perfect Wedding Best Bridal Beauty Buys 2016.
A unique combination of different sea salts from around the world, the exfoliator is blended with essential oils to renew and revitalise the skin. Perfect Wedding’s editorial team said: “Say hello to the next generation of exfoliator – the beauty hybrid! The super-fine buffing grains remove dead skin cells, while the rich oil injects moisture – an innovative combo that will get your skin in tip-top condition.”
Kirsti Shuba, co-founder of Katherine Daniels added: “We are absolutely thrilled to have been recognised by the Perfect Wedding Best Bridal Beauty Buys Awards. As a new brand, it is so important to be recognised for our products. Even greater to know that people love them.”
Collagen masks proving popular
with TV and film MUAs Make-up artists working on various TV and film productions have been showing their love for BeautyPro and BARBER PRO products.
Filming is currently underway on series four of the BBC’s Sherlock starring Benedict Cumberbatch and Martin Freeman, with the show’s MUA Amy Riley revealing that, “the cast love the BeautyPro and BARBER PRO masks.”
Additionally, MUAs Marc Pilcher and Lynda Pearce are also fans of the brand, with the duo currently responsible for keeping the stars of the new Amazon Prime series, The Collection, looking their best on-screen. Starring Meryl Streep’s daughter, Mamie Gummer, the drama is set in a Parisian fashion house just after the end of the Second World War.
Ideal for pre make-up, BeautyPro and BARBER PRO collagen masks firm and smooth the skin, especially good the morning after a late night red carpet event.
New CACI system
is a hit in Dubai CACI International showcased their next generation anti-ageing technology at the international beauty trade fair, Beautyworld Middle East in Dubai.
The new CACI Synergy system was a hit with beauty buyers and skin care specialists who had eagerly awaited its launch into the Middle East market. The result of over six years’ research and development by CACI International, the system features S.P.E.D™ dual action technology, a breakthrough new advancement that delivers simultaneous LED skin rejuvenation and microcurrent facial toning.
Andrea Boarin, CACI International Export Manager stated: “We have had a phenomenal response to the new Synergy system in the Middle East and it was fantastic to have so many Spa and salon owners signing up for our new system.”
GUILD NEWS 27
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