Business News
‘Mind’ firm joins up
MINDacademy, the thought- provoking leadership and communication company, have become Premier members of Birmingham Chamber. They deliver six- and 12-
month programmes, incorporating three powerful elements of leadership, coaching and communication. As part of the
communication element, MINDacademy provides market leading online social media training to grow businesses in a digital age. One of their clients, Uttam
Parmar, director operations at Alpine Electronics UK Ltd, said: “MINDacademy is an excellent leadership development programme combining knowledge and experience in the fields of leadership, communication and coaching. “Each session makes
learning fun and is delivered in a motivational, inspiring and thought-provoking way. MINDacademy can be found
in the Birmingham Chamber of Commerce Directory under Life coaching but should be listed under management training/training and consultancy organisations/ social media training.
T: 07814 574494/07973 205348 E: engage@themindacademy.
co.uk W:
www.themindacademy.
co.uk
• More news from Premier members – see pages 24-25.
Dr Chan takes on new role
Analyse-Concept Ltd has appointed Dr Arthur Chan as a new researcher. Born in Hong Kong, Dr Chan
speaks Cantonese and mandarin and is an experienced researcher in product design, with an ergonomics and research methodologies background. Dr Chan has been in the field
of user research for the past five years and completed a PhD at Loughborough University. He is able to capture insights
of how customers react to digital products and services especially through contextual Inquiries (ethnographic approach), including user testing and interview.
20 CHAMBERLINK November 2016
Bear lends a paw to The Big Sleuth art trail
Britain’s best-known ‘Bear’ has announced he’ll be putting his own stamp on Birmingham’s second mass- participation public art trail, The Big Sleuth. Iconic explorer Bear Grylls (pictured) has teamed up
with Retail Birmingham, the organisation which represents retailers in the city centre, to design one of the 165cm tall bear sculptures set to leave their paw prints all over Bear-mingham next summer. The Big Sleuth is the highly-anticipated sequel to
The Big Hoot, delivered by Birmingham Children’s Hospital Charity and creative producers Wild in Art. Up to 100 of the stunning sculptures will appear
across Birmingham, and its surrounding areas, for 10 weeks from July 2017. At the end of the trail, the bears will be auctioned off
with all proceeds going to Birmingham Children’s Hospital Charity.
‘This project is incredibly important to us at the hospital as it will encourage residents and tourists to get active’
Last year’s auction raised more than £500,000 for
the charity’s Star Appeal to fund the UK’s first Rare Diseases Centre for children. Famed for his role as Chief Scout and wilderness TV
shows, and with an upcoming live arena tour ‘Endeavour’, Bear is the first cele-bear-ity to put paw to paper and show his support for The Big Sleuth. He said: “I am proud to be involved with The Big
Sleuth and I’m much looking forward to creating a fun and interesting Sun Bear design to support the world- class work of Birmingham Children’s Hospital.” Steve Hewlett, Retail BID manager, said: “The Big
Sleuth will be extremely popular with millions of residents and visitors and it’s important for businesses to get involved to help raise money for Birmingham Children’s Hospital Charity. “The care they provide for children in our city and
throughout the UK is very special. “Having the legendary adventurer and Chief Scout
Bear Grylls as our first celebrity bear is brilliant and we look forward to working with him on his fantastic design, which we are sure will be hugely popular on the trail.”
Last year’s The Big Hoot attracted more than
800,000 visitors and involved more than 25,000 schoolchildren. Louise McCathie, director of fundraising at Birmingham Children’s Hospital Charity, added: “We are absolutely delighted to have Bear Grylls and Retail Birmingham involved in The Big Sleuth. This project is incredibly important to us at the hospital as we know it will encourage residents and tourists to get active.” The Big Sleuth is currently looking for artists and
corporate sponsors from around the region to come forward and help get the project off to a roaring start.
Sponsorship packages are available from £6,000. For more information visit
www.thebigsleuth.co.uk
Digital magazine hopes to score
A new digital football magazine covering the region’s biggest clubs is set to launch – thanks to the backing of a Prince’s Trust scheme. Centre Circle Magazine will follow the fortunes of
Villa, Birmingham City, Coventry, Walsall, West Brom and Wolves from a fan’s perspective. The magazine has received backing from the Prince’s
Trust, after founder Anthony Williams progressed through the Enterprise Programme to receive support for the development of the venture. The Trust has supported 825,000 young people over
the past four decades, adding £1.4 billion in value to society, directly contributing to social mobility and improving the lives of the next generation. Williams said: “With so many changes happening in
West Midlands football at the moment, it’s easy to see why some supporters are feeling alienated.
“Big-money takeovers have diluted local influence
and thanks to all the money sloshing around, fans arguably have a lesser voice now than ever before. “So I wanted to create a new type of fanzine where
people who care about the local area can come and read unique articles about the issues affecting them and their clubs.” In an effort to get the magazine into production
Williams launched a fundraising campaign in an attempt to raise £3,600. This would pay for a year’s worth of issues – a total of five initially. Fans can choose how much to donate – and any donation of £1 or above with qualify for a reward.
To find out more about the magazine and see what you can get in return for your backing, visit the fundraising page here:
http://kck.st/2cHqGnY
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