Seamless Events plans an annual confer- ence for a membership association that includes more than 35 speakers, 40 spon- sors and 30 board members. The event also encompasses a trade show area where attendees network and make important connections.
This conference was created after Seamless Events and the client evaluated what the organization needed to“take it to the next level”for its members. Five years later - with continued growth during that time - the event has become one of the premier conclaves in the industry.
A key component has been its keynote speakers,which have featured top execu- tives from Facebook and Zappos, as well as Steve Forbes and Erik Wahl, who is a multi-talented entrepreneur,author,graffiti artist and speed painter.
“We’re strong advocates that the keynote speaker sets the tone for the conference and generates buzz and interaction among attendees,”
said Bernard.
“Seamless Events is proud that, from the beginning, we have helped to create, shape and continue growing this event. It’s been a true partnership.”
Bernard said this year’s conference has risen to another level by enhancing the event app to further connect attendees with exhibitors, increase pre-post interac- tions with sponsors, speakers and atten- dees, and to allow board leaders to make connections in the industry and more.
A client once hired Seamless Events to plan their media event for them with just a three-week turnaround. The goal was to celebrate, highlight and honor a mile- stone for a product implementation at one of its customer’s sites.
One of the challenges was that the site itself was still under partial construction. Construction teams were hard at work, as large trucks drove in and out.
Mud,unpaved roads, loud noises,no bath- room access, a dirty warehouse storage space,a small budget and a tight timeline – plus the fact that it was planned as an outdoor event – brought about many challenges to the planning process.
Working in the best interest of their client, Seamless Events created a budget, a quick timeline and a list of action steps. The priority was a site visit of the grounds.
After scoping out the space and creating recommendations on how the event would be successful,Seamless Events put the wheels in motion for the next steps, which the client fully trusted.
Mid-Atlantic EVENTS Magazine 47
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