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 retail development


MESA Goes for Gold While ICE Stays the Course


T


he board and executive director of MESA, the Mobile Electronics Specialists of America, announced it is introducing MESA Gold, a new level of membership


for car audio retailers who want to gain the marketing, educational and group buying benefits MESA has to offer but did not meet the volume requirements needed to for MESA Platinum membership. According to Executive Director Ryan Gunter, “MESA Gold members can expect to receive the same types of benefits that current MESA Platinum members receive, but without


some of the more expensive concierge services geared toward those larger organizations. Being part of MESA will give MESA Gold members instant access to the organization’s marketing materials, general business benefits and vendor programs.” ICE, In Car Experts, celebrated its seven year anniversary this month and continues to focus on driving new customers to member locations. Along with significant business benefits and vendor incentive programs, the group maintains a website (www.incarexperts.com) with informative


Aamp of America


In business for 26 years


Headquarters: 13190 56th Court, Suite 401 Clearwater, FL, 33760


Phone: 800-477-2267 Fax: 800-444-6044


Support: 800-477-2267 x230 Support Hours: 9 a.m.-7 p.m. EST


Online at:


www.aampofamerica.com https://www.facebook. com/159847910766


64 Mobile Electronics  May—June 2013


What We Sell: Speakers Subwoofers Enclosures (Unloaded) Speaker Accessories Power Cables and Accessories Audio Cable sand Accessories Batteries / Capacitors Head / Source Units Amplifiers Lighting and Lighting Accessories Installation Accessories OEM Integration Interfaces Video Monitors Cameras Brackets and Mounts Vehicle Security Systems Remote Start Systems Vehicle Tracking Systems Keyless Entry Systems Bluetooth In-Vehicle Internet Devices Installation Tools Educational Resource


How We Sell: Inside Sales Territorial Representative (independent or company-employed) Local or nationwide distributor Protected Online Portal / Intranet


Returns Process: Contact individual sales person or customer service directly.


Product Training Options: In-store training Regional (multi-dealer) group training Distributed videos or other training materials Training sessions at established events (KnowledgeFest, distributor show, etc.)


We provide these marketing materials: Brochures Catalogs In-store videos Commercials for TV In-store P.O.P. Sample Product - free with qualifying order


Our goals commitment for 2013: Our company’s goals for 2013 are to continue our tradition for the past 26 years of supporting the specialty 12vlt retailer with innovative new products, training, service, and support.


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