products VIZUALOGIC SMARTLOGIC REAR-SEAT ENTERTAINMENT SYSTEM
The kit includes two fully removable Android tablets docked in the company’s PerfectMatch headrests. When docked, the headrests charge the system, and they also provide external USB ports for a keyboard, a mouse, USB drive and other accessories. Audio from the system can be transmitted through the integrated FM transmitter to the vehicle’s radio. MSRP: $1,499.
What Dealers Say:
Mix Fit: High-End Products Likely Buyer: Soccer Mom; Tech Junkie Margin Check: Sell Alone or With Labor Sales Pitch: Versatility, Integrates Well
Sales Staff: ¨Likes It þ Loves It Install Staff: þLikes It ¨Loves It
“I think this is a step in the direction that all headrest manufacturers need to go. Most people would not buy a $1,699 installed headrest package anymore, when they could just buy the kids a couple of large iPads.” — Mike Bartells, Extreme Audio, Mechanicsville, Va.
DIRECTED XPRESS START ONE
Installers can consolidate the remote starter and interface for more flexibility. The unit facilitates connectivity to a vehicle’s databus, which the company currently offers with RSR technology.
What Dealers Say:
Mix Fit: Mid-Level Products Likely Buyer: Tech Junkie Margin Check: Sell With Labor Sales Pitch: Brand, Quality
Sales Staff: þLikes It ¨Loves It Install Staff: ¨Likes It þLoves It
GROM USB2P INTEGRATION SYSTEM FOR ANDROID
This integration kit fits select Chrys- ler, Dodge and Jeep vehicles to allow Android smartphones and tablets, including the latest Samsung Galaxy S3 and Google Nexus, to connect directly to the car audio system for music, Net.Radio and Bluetooth.
What Dealers Say:
Mix Fit: Mid-Level Products Likely Buyer: Tech Junkie Margin Check: Sell With Labor Sales Pitch: Integrates Well, Versatility
Sales Staff: þLikes It ¨ Loves It Install Staff: þLikes It ¨Loves It
“This product performs a service no one is asking about on cars we rarely see in the bay.” — Ryan Pepsin, SRQ Custom Auto- sound, Sarasota, Fla.
PAC RADIO PRO KIT FOR CHEVY SONIC/SPARK
Created to interface seam- lessly with the computer data bus system in new Chevrolet models, the RP5- GM41 retains important safety and convenience features such as OnStar, steering wheel controls and factory amplified audio systems (if equipped). It works right out of the box with most aftermarket head units and retains SWC without any additional programming. MSRP: $229.95.
What Dealers Say:
Mix Fit: Mid-Level Products Likely Buyer: Audiophile; Tech Junkie Margin Check: Sell With Labor or as Part of a Package Sales Pitch: Integrates Well, Versatility
Sales Staff: þLikes It ¨Loves It Install Staff: ¨Likes It þ Loves It
38 Mobile Electronics May—June 2013
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