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Health & Fitness news £2.5m expansion for DL Kids
David Lloyd Leisure (DLL) has unveiled plans for a major £2.5m expansion of its DL Kids concept across the UK and Europe this year, follow- ing its successful January 2010 launch. Purpose-built DL Kids facilities – offering sporting and educational programmes for young people - will open at David Lloyd Finchley, London, and Beckenham, Kent, in December. Te new sites are to include
a mini sports hall, multi- purpose studios, interactive classrooms, a DL Kids café and child-orien- tated bathrooms. David Lloyd Raynes Park houses the first DL
Te concept offers purpose-built DL Kids facilities offering exercise
Kids facility, while a new location launched in April 2011. A DL Kids-branded site will also open in Barcelona, Spain, in September. A pipeline of sites earmarked to roll-out the concept will commence in Hampton in
early next year, with select DLL clubs to ben- efit from the expansion strategy in the coming 12 months. DLL chief executive Scott Lloyd said: “DL
Kids provides children with the opportunity to get active, focusing on education and fun participation within state-of-the-art facilities which benefit the family as a whole.
Entrepreneur to rebrand ex-Esporta site FREE copy
Scan t his for your
Entrepreneur Mo Chaudry – owner of the Water World theme park in Stoke-on-Trent – has acquired the city’s for- mer Esporta Health Club. Chaudry had been a mem-
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ber at the club for 11 years and was already planning to start his own fitness business when he learned that the health club was destined for closure. “I had been exploring
opportunities to develop my own health and fitness business for a while and my plans were well advanced but the prospect of owning and operating a club that I personally have many connections to seemed a natural busi- ness opportunity,” he said. Chaudry confirmed that he plans to keep the existing range of facilities at the 35,000sq ſt
Entrepreneur Mo Chaudry was a member at the club before buying it
(3,252sq m) club – including a spa – but is also looking to add new services to create an “up- market, high-class facility” appealing to the discerning health club member. Te rebranded club is expected to open in September.
Host announced for Health Club Awards
Mark Durden-Smith has been named as host of the first ever Members’ Choice Health Club Awards, taking place on 21 September at Hilton Birmingham Metropole NEC. Known for his ITV2 coverage of I’m A Celebrity Get Me Out Of Here, Durden-Smith
previously presented Sky Sports Centre and was the front man of Sky’s Baſta-winning rugby union coverage from 1997. Durden-Smith said: “I’m especially excited to be asked to help out with the Health Club Awards as they are voted for by us gym users.”
ISSUE 4 2011 © cybertrek 2011
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