| IHRSA Report | Member News ASSOCIATE PROFILES CrossCore, Inc. ASSOCIATE NEWS
American Council on Exercise u
The American Council on Exercise (ACE) u CrossCore, Inc., has created new
opportunities in functional and body- weight training with its principal product, the War Machine. It utilizes a suspended pulley system that delivers a dynamic training experience through three planes of motion. The War Machine’s versatility allows resistance to be provided via body weight, free weights, and resistance bands—all in one compact package that weighs only five pounds and is about the size of a shoebox. Customers include the U.S. Military/Special Ops, top mixed martial arts fighters/athletes, profes- sional drivers, and collegiate/high school athletes. For more information, contact the company at 800-288-3047;
www.crosscore-usa.com. —|
Frevola u Frevola
(Dasan RND) manufactures leading-edge cardio exercise equipment, such as its interactive treadmill with patented
Intelligent Speed Adjustment technology and PC-based Application System. This technology enables users to regulate treadmill speed without touching conven- tional control features; the machine adjusts belt speed automatically by sensing human motion. The most advanced features of this intelligent technology let exercisers experience variable workout applications in a more natural, efficient, and enjoyable manner. For more information, contact the company at 408-470-3863;
www.frevola.com. —|
116 Club Business Internat ional | Randy Bergstedt
Life Fitness u
has appointed Janet Frenkel to executive vice president of sales and marketing, a newly created position where she develops and executes business strategies. Frenkel, who has more than 10 years of leadership experience, previously served as chief exec- utive officer and founder of The Frenkel Group, Inc., a management consulting firm focused on the healthcare sector, where she specialized in leadership development, member satisfaction, operational efficiency, succession planning, and employee engage- ment. Prior to that, she was managing director at Leadership Forward, Inc., a healthcare-consulting firm. For more infor- mation, contact the company at 800-825-3636;
www.acefitness.org. —|
Janet Frenkel efi Sports Medicine u efi Sports Medicine, creator of Total Gym and
the GRAVITYSystem, has named Randy Berg- stedt executive vice president, responsible for product development and marketing. He comes to efi after 12 years at Star Trac, where he most recently served as vice president of marketing. Bergstedt has been involved in the sports and fitness industries for 20 years. “The addition of Randy Bergstedt is a critical step as we strive to expand our product offerings and enter new markets,” observes Tom Campan- aro, the company’s CEO. For more information, contact the company at 800-541-4900; www.
efisportsmedicine.com. —|
Life Fitness recently
named Tony Tsarouhas of Akron, Ohio, the 2009 Life Fitness I Live It! winner and awarded him $6,000 worth of home-exercise equipment. After making a commitment to fitness, Tsarouhas lost more than 100 pounds in less than a year. “My Life Fitness Cross-Trainer changed my life; I’ve been using it for nearly two years, and I’ve maintained my current weight,” Tsarouhas says. As a result, he’s discontinued his blood pressure and cholesterol medications. The I Live It! campaign celebrates individuals who demonstrate a commitment to lifelong health and well-being. For more information, contact the company at 800-288-3300;
www.lifefitness.com. —|
Tsarouhas: before Tsarouhas: after JANUARY 2011 | www.
ihrsa.org
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