20 On The Cover
CANADA
Departments
6 Editor’s Note
8 Happenings
Bally files for bankruptcy again.
14 IHRSA Healthcare Report
Excess weight ups risk of death, no matter where it collects.
16 What’s New
The latest products and services from industry suppliers.
62 Canadian Forum
Canadian wallets shrink
FBC Trainers
32 Resources
How to find credible research on the net
35 Insurance
Does your insurance protection fit?
36 Workouts
Training Solutions: the completely portable workout
56
40 Nutrition
A new year…time to detox?
42 Trainer Profile
Laying down the law
4 Fitness Business Canada January/February 2009
58 Marketing | Publicists and the Fitness Business
Generate more exposure, revenues and growth with – or without – the help of a PR professional.
44 Special Feature | Certification and Training in Canada
30
54 Associations | Why Fitness Providers Need the Fitness
Industry Council of Canada
People with a common cause can create remarkable change.
56 Facility Profile | Bentall Centre Athletic Club
Constantly changing with the times has kept BCAC thriving for 25 years.
The Year Ahead
Industry professionals assess the state of the health and fitness industry.
Features
30 Management | Picking a Club Location
Take a methodical approach to finding the best spot to launch your business.
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