+44 (0)203 137 3781
sales@click-entertainment.com
Serbia
The Serbian government is battling a black market that has cost the region tens of millions of dinar each year
INTERNATIONAL FACTFILE
THE FACTS Population: 7,186,862 Currency: Serbian dinar GDP (Per Capita): $5,667 Capital City: Belgrade Language: Serbian
KEY RETAILERS: Alti, Big Bang, CT Retail, Delhaize, Dexy, Gigatron, Idea, Mercator, Metro, Pyramid Shop, Technomarket, Virtual
MAIN DISTRIBUTORS: ComTrade, Computerland/Iris Mega, Extreme CC
TOP DEVELOPERS Gameyus, Konelek, Mad Head Games, Two Desperados
ABOUT THE MARKET
WHEN IT comes to illegal gaming and online gambling, Serbia has been fighting a losing battle in recent years. Whilst the country has a greater population count than its neighbours, illegal activity has cost tens of millions of Serbian dinar each year, leaving the country with the lowest gaming revenue in the region.
Losing millions to the black
market, the region passed a law in late 2011 to help stamp out illegal online gambling and gaming with a law to help control online gaming. But the government that took power earlier this year demolished the department that ran the gaming industry, handing control of the sector to the Republic Tax Administration. It has vowed to bring in tough new measures to help prevent the illegal activity as well as putting plans in motion to make Serbia more appealing to developers.
www.mcvuk.com
The Government is offering incentives to software
companies to lure up to 50,000 engineers to the region.
“
in 2012. The proposed offer includes €25,000 worth of grants for start- up projects and incentives for research and development. The majority of companies that currently operate in Serbia also
A recent move by the Serbian government will see incentives offered to software companies in the hopes of bringing up to 50,000 engineers to the region. This comes after the industry exported €200m of software
supply and are supplied by neighboring nations including Bosnia, Montenegro and Albania, with local distributors representing the majority of publishers and platform holders.
As well as trying to bring an end to the grey video game market in the region, the government is also beginning to incorporate games into its campaigns.
Video games were recently used as part of the Serbian Ministry of Education’s national Knowledge of Sustainable Development campaign: an initiative using technology to promote sustainable development and renewable energy.
The Green Game competition saw nearly 600 schoolchildren from across the region develop a series of video games with environmental themes.
Around the World 47
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62