EXHIBITIONS
Frontier territory for Europeans The European presence was a mixture of first timers, older
hands and a few established subsidiaries. European exhibitors generally receive a warm welcome in Las Vegas, and there is always plenty of interest for what they offer. Follow-up, though, can prove frustratingly tough, with leads trickling away, so persistence is unquestionably the key to using the show as a bridgehead to the US market. Italian blind fastener specialists Rivit Srl is in the second year
of working with Atlas – a PEM company – whose global product manager, Richard Kull, welcomes an important contribution to his company’s comprehensive tools program. Rivit’s Adrian Andreescu expressed a “prudent optimism” about trading conditions in the US. Delighted with “the lively interest from visitors to the Atlas booth”, he was keen to thank Atlas’ Kelly, Chad and Rich for the passion shown in bringing the collaboration to a reality. Nord-Lock supplies the North American market from its
established subsidiary in Elk Grove Village, Illinois, and continues to see substantial growth opportunities for its wedge-locking products. The new Nord-Lock X-series system featured strongly on the booth, proposed as an important upgrade for existing converts to the wedge-lock washer concept. Stefan Walterman, president of Heico-Lock USA concurs that
recognition of the benefits of locking washers remains relatively low in the US. The German manufacturer’s subsidiary has operated in the US for two years, and is committed to increasing awareness of the life cycle advantages of this form of joint security to develop pull through demand from users. Growermetal debuted as an exhibitor this year although technical
director Paulo Cattaneo confirmed the Italian pressed parts manufacturer is already working with US distributors. While its own locking washer system was strongly featured on an eye-catching stand, Paulo Cattaneo explained that the company’s mainstream business remains other pressed parts and SEMS washers supplied to bolt and screw makers. Growermetal says: “This first US-show experience achieved a surprising great success. The event was very well organised and this positive experience has
led us to the decision to join the show also next year.” UK-based Precision Technology Supplies first exhibited in
Las Vegas eight years ago and returned after a few years’ break, this time to focus strongly on its newly developed e-Shop. US distributors, says Jason Collyer, are often surprised at the service PTS can offer. The PTS brochure makes it easier to work out cost of shipment with the potential for delivery within two days – faster, according to one visitor, than receiving stock from Chicago. David Weissgerber, UK managing director of Titgemeyer,
was keen to use the presence at Las Vegas to establish contact with potential master distributors. Titgemeyer’s UK plant is TS 16949 accredited for product development - a demanding requirement says Weissgerber - as well as for manufacturing, providing a high level of quality and service assurance to potential partners in the US. The German family group recently acquired long established UK manufacturer of Starlock and pressed parts, Baker & Finnemore Ltd. Denmark’s VibrationMaster prominently demonstrated its
five-model vibration tester range, the larger of which tests to DIN 65151 and DIN 25201-B. Chief Marketing Officer Michael Doggwiler confirmed the company was supplying a leading US manufacturer of non-threaded fasteners and was also working closely with Perfect LockBolt in the US. In a two-pronged strategy VibrationMaster targets fastener manufacturers seeking to both confirm and demonstrate their product’s anti-vibration performance. The company is also keen to explain the benefits of its equipment to application engineers in key OEM sectors, including rail, automotive, energy and petrochemicals. The focus for Heads and Allthreads’ first stand in Las Vegas
was its Japanese Screws programme. The UK company stocks and supplies a wide range of JCIS micro screws, JIS standard screws, as well as JIS screw and washer assemblies (SEMS). It also specialises in micro machined screws and turned parts from a diameter of M0.4 up to M2. “Our commitment is to supply world class micro screws in a short lead-time, at a competitive price, throughout the world,” says sales director, Steve Ward.
48 Fastener + Fixing Magazine • Issue 78 November 2012
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