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JEDDAH MASTERPLAN JEDDAH’S MASTERPLAN


Saudi Arabia’s Red Sea destination outlines its ambitious projects in infrastructure, real estate, environment and community services, designed to transform the country’s prime leisure destination into a modern city that offers a high quality of life to both residents and visitors.


n 2009, Jeddah’s government has launched the Jeddah Strategic Plan as a vision and framework for Jeddah’s future growth and development. Te vision is “to transform Jeddah into a modern and internationally competitive city delivering a high quality of life to its communities as well as protecting the environment for the benefit of future generations.” “Te Plan strives to ensure Jeddah’s continued global competitiveness


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in attracting tourism, investment and business growth, whilst guiding the city towards a sustainable future. It will also help strengthen Jeddah’s


position as the Gateway to the Holy Cities of Makkah and Madinah, creating a welcoming atmosphere for the thousands of pilgrims who pass through our city each year,” said Adel M. Fakeih, Mayor of Jeddah. A rapidly growing population, aged infrastructure and a significant shortage of housing, especially affordable units, were the key drivers behind the development of the Jeddah Plan. Te Plan broadly covers a period of 20 years and outlines Jeddah’s long- term strategy in the context of environmental, social and economic factors.


22 I CITYSCAPE I JUNE 2012


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