DISTRIBUTION NEWS Distribution round-up
Cyclevox to represent Seven Cycles’ push into the UK High 5 nutrition now with Hotlines Sought after Rido Saddles finds home with Velobrands
by Mark Sutton
TRITON AND SE BIKES US bicycle brand SE Bikes has named Loughton-based Triton Imports as exclusive UK distributor. The move marks Triton Imports’ first step into distribution. Triton will be importing the highly stylised range of retro, race BMX, 24-inch and fixed gear bikes from the brand. “We are very pleased to be making our
first steps in distribution with one of the most iconic and original BMX innovators,” enthused Luke Edwards, director of Triton Imports. “The strength of the model names PK
Ripper, OM Flyer and Quadangle speak for themselves and will be a great asset to dealers looking to offer something trusted, proven and individual.” Triton Imports: 0208 508 0682 or
info@tritonimports.co.uk
VELOBRANDS AND RIDO SADDLES Velobrands has taken on UK distribution duties for Rido Saddles. Available to cycle dealers now, the
range has a patented design that directs rider weight to the sit bones and not the sensitive perineum. This medically proven technology is known as Pressure Shift Geometry and has gained much positive press. Velobrands took on its first bike brand for UK distribution – Cyfac – last August.
www.velobrands.co.uk
SEVEN CYCLES VIA CYCLEVOX Seven Cycles is to expand its UK operation, having already appointed a number of new dealers, alongside UK partner Cyclevox.
Claiming to be the USA’s largest
manufacturer of custom bicycles, founder Rob Vandermark now believes that 40 per cent of the brand’s customers reside outside the US. Cyclevox: 07774 850516
A Seven Cycles custom (left)
HOTLINES AND HIGH 5
Hotlines has announced that it will carry High 5 sports nutrition. Martin Astley, marketing manager at Hotlines said: “High5 fits perfectly with Hotlines’ ethos of distributing ‘strong products’ and makes it even easier for independent bike shops to use Hotlines as a one-stop-shop for all their purchasing needs.” Among the products now in stock with
the distributor, dealers will find the new pink Grapefruit dissolveable tablets. For sales enquiries contact Hotlines on 0131 3191444 or
sales@hotlines-uk.com
SE Bikes’s catalogue of classics are now with Triton
White/Silver
Black/White
Red/White
World Champion
Flash Yellow
The magneto sunglasses provide exceptional comfort for the wearer, and allows for a lot of adjustability.
The comfort is because there are no more temples that go between the ears and the head, this relieves pressure and increases blood flow. The adjustability comes from the magnetic tabs that can be shifted up and down and forward and backward on the strap.
All of this combined makes the magneto into the first sunglass that is designed specifically with cycling in mind.
Tel 01772 459887
WWW.BOB-ELLIOT.CO.UK BIKEBIZ.COM BIKEBIZ MAY 09
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