In April 2010, I was practicing a new keynote presentation to a group of friends and business owners. The topic was how to increase return on investment in 2008 in response to the mass media frenzy that we were all going to crash because it was no longer possible to get easy credit. I started Cheetah with that was without getting one cent from a bank or using credit cards. So I felt compelled to share my approach to capital management with others.
There are five sources of capital that we all have:
KNOWLEDGE: What we know and how we can use it.
SOCIAL: Our relationships
BRAND: Our reputation
FINANCIAL: Our ability to generate cash.
INFRASTRUCTURE: The specific tools we use to conduct our affairs (computers, office space, cars, etc).
38 C H EETAHPHAS
T.COM
MASTERMIND
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56