p66,67 Embroidery:Layout 1 17/08/2009 14:03 Page 67
FOCUS ON EMBROIDERY
even name tags and fashionable appliqués.
Madeira now offers special AFS foil with pre-cut
blanks in various standard shapes and sizes which
can be used for creating name tags or badges
with fabric background.
AFS is making the personalization of badge and
name tags with designs much easier. The AFS
allows you the ability to pre-embroider badges or
name tags with designs without the names. You
then leave the embroideries inside the E-Zee
PreFrames. At a later date you can then feed the
E-Zee PreFrames through and embroider in the
names, without worrying about alignment. Just
feed the E-Zee PreFrames through the AFS device
and drop in the names.
The AFS comes with small monogramming
software in which you can load in name lists
using note pad, excel or word programmes. Each
name can be automatically sewn out without
having to programme in at the machine
individually.
printing stationery. This means, no fabric, no Finishing
backing, no hooping. The punching process for this Regardless of how you create your badges the
“
Madeira now
is like the Madeira’s films using an embroidered finishing process at this time is the same. The
grid as the base for the embroidery. You will also question is: How do I apply them to the garment?
offers special AFS foil
need to place a satin border around the edges of One way is to sew them on directly. The other way
the badge to create a nice clean edge so you can is to apply a heat seal backing. It is best to buy
with pre-cut blanks in
push the completed embroidery out of the foil. the strongest one that will hold up to repeated
The speed of this system means 10,000 stitches washings.
various standard shapes
can be produced 25% faster than using To apply the heat seal you will need to use iron or
conventional frames. Even with new quick even better a heat seal press.
and sizes which can
changing framing system that take 15 to 20 Next lay your finished badges or name tags onto
seconds per head to change by hand, the AFS the heat seal as close as possible not to have any
be used for creating
takes only 1 second for a frame to change, waste, then apply the heat. Once it is bonded you
regardless of how many heads and you do not must cut it out by hand.
name tags or
have to touch it. The AFS can be pre-programmed If thinking about expanding your embroidery
to produce the desired number of badges leaving service by offering badges and name tags, take a
badges with fabric
you the freedom to do other task. deeper look at all of these options above and pick
There is always the argument that fully the best for your business.
background
embroidered badges are too costly to produce.
”
When thinking of the AFS one has to consider and Bonnie Nielsen is an internationally renowned
take into account there is no need to hoop, no embroidery artist and puncher, winning many
down time for changing of frames, no cutting of awards. Her technical skills make Bonnie an
the finished badges and no fabric and backing integral part of Madeira’s global technical team.
punch a nice satin border to finish the edge. When cost. So the cost can balance out when compared
the design is completely embroidered, take it out with the other techniques. For more information please email
of the hoop and push out of the film. This process This frame is not just for making of badges but
info@madeira.co.uk;
www.madeira.co.uk
is easy when using smaller frames. When using a
border frame you will find that you need more
practise and in many cases you will have to use up
to two layers of the Madeira’s film, so take the
cost into consideration when pricing. The
technique offers many possibilities and freedom.
You can create any shape and size, all different
types of thread can be used. This technique
increases the ability to produce new and
interesting types of badges or full embroidered
fashionable appliqués.
AFS Automatic Framing System
from Madeira
This innovative embroidery frame for making full
embroidered badges, fashionable appliqués and
name badges, is changing the way of making the
process even more effortless. The AFS is a device
that can be attached to the embroidery machine
up to six heads. The AFS sits directly under the
sewing head. The framing system uses E-Zee
PreFrames (size 12 X12 cm). These are consumable
AFS foils on special continuous frames,
automatically fed through the device just like
www.printwearandpromotion.co.uk September 2009 | 67 |
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