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BABY AND KIDS FOCUS PASSED:Layout 1 16/03/2009 14:35 Page 62
BABY & KIDSWEAR
FINDEN+HALES
LV603 KIDS
Co-ordination is the key
TEAM JACKET
Finden+Hales know teamwear, know how coaches to players, from
LV324 KIDS
important fit, colour and performance are. teachers to pupils is co- SPORTS POLO
The company also recognises how important it ordinated.
is to have a fully co-ordinated team and has In addition, the Kids
produced a selection of Kids wear that is totally Track Top (LV842), Track
interchangeable. There are also more size options Pant (LV852) and Track
to some of its kids styles for 2009. Shorts (LV862) are
The Kids Sports Polo (LV324) is available from available in 4 colourways
age 5/6 right through to 13/14. Four great and a multitude of sizes to
colourways allow this polo to be mixed and keep them looking the
matched across the range. This polo is also part.
available for men and women. The 200 gsm 100% Another option is the
cotton pique is soft and durable. Piped Showerproof
T-shirts are an easy way to stay cool. With the Training jacket for Kids
popularity of the Men’s contrast panel T (LV202) (LV612), offering an easy way to stay dry. dry. The structure of the Microfleece has been
we decided to introduce a version for Kids. The Lightweight enough to not be a burden, this can engineered to allow air circulation whilst keeping
Kids LV203 made from 100% cotton jersey so you be carried at all times and thrown on over the rest warmth inside the fabric.
know that it will be soft and comfortable. of the kit. It is of course, designed to match the Finden+Hales has also introduced a kids version
The Kids Track Pants (LV822) have a fully rest of the range. The Kids Team Jacket (LV603) is of the very popular Pull Over Hoodie (LV339)
elasticated waist as well as a zip at the lower leg another great way to keep warm and dry. The matches the adult version and will keep you
and zippered pockets. Also available is the Piped fleece-lined jacket provides protection from the feeling warm and looking the part.
Microfibre Track range which comes in children’s elements whilst looking great. The Kids Piped For more information visit the company’s website
and adult sizes, so that your entire team from Microfleece (LV552) keeps the wearer warm and :www.findenandhales.com
FRUIT OF THE LOOM
62031
The new natural choice for children
The new Fruit of the Loom Children’s Organic to the Oeko-Tex 100 Standard, which guarantees
Cotton T responds to the growing demand for that they contain no substances that are harmful
natural, earth-friendly apparel for kids. It provides to human health or ecology. However, the new
all of the quality and value benefits associated Children’s Organic Cotton T provides end users
with Fruit of the Loom branded products, together with the extra feel-good factor associated with
with the added appeal of 100% organic cotton wearing ‘organic’ products,” states Alison
fabric. McKenzie, Brand Director.
“Our new Organic Cotton T-shirt offering plays The new T-shirt is made from 100% organic
especially well in the children’s wear sector: many cotton, (140 gm/m2). The fabric is unbleached and
parents appreciate the opportunity to dress their undyed, which enhances its natural image and
children in organic fabrics that they perceive to be appearance. Crucially, every batch of yarn is
gentle on the environment and their children’s certified by the Control Union to the Global
skin. All Fruit of the Loom products are approved Organic Textiles Standard (GOTS). “Consumers
require the reassurance that a recognised
independent certification body provides,” Alison type of use. It is equally well suited to the licensing
McKenzie states. and tourism sectors, where demand for organic
The garment carries a specially designed, cotton children’s wear alternatives is also growing.
printed neck label and is available in sizes 3/4 The new T-shirt would make an ideal souvenir for
years - 14/15 years. It offers the same easy children visiting eco exhibits and attractions, such
printability as all Fruit of the Loom T-shirts. as the Eden Project, or organic farms that are
Alison explains that the Children’s Organic open to the public. There is also scope to sell into
Cotton T is ideal for retail sales, but stresses that the promotions market – targeting charities,
its appeal reaches much further than the high environmental organisations and eco-sensitive
street. She comments, “Organic T-shirts are very brands. Price tends to be less of a factor, here, with
fashionable at present and there are many customers prepared to pay trusted suppliers a
boutique children’s wear labels that are looking for premium for good value, certified organic cotton
good quality, good value, certified organic cotton products.”
61003
imprintables embellished with suitably child and
environmental-focused slogans and designs for For more information visit www.fruitoftheloom.eu
resale. The new Organic Cotton T is perfect for this or tel 01952 682900
| 62 | April 2009 www.printwearandpromotion.co.uk
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