Exhibition review 2009X:Exhibition review PASSED 17/03/2009 10:53 Page 26
EXHIBITION REVIEW
The review
Shrugging off the recession, visitors and exhibitors alike
were far from disappointed by Printwear and Promotion’s
main event. Neill Barston cast an eye over the industry
gathering of the year.
F
or the third year in a row, the
Printwear & Promotion exhibition has
exceeded 4000 visitors and 2009 being “
We are delighted with the 2009 P&P exhibition,
attendance figures on the Ralawise stand were our best
yet and it was good to see a cross-section of new and existing
its highest ever when 4292 visitors flocked
accounts. It was certainly an upbeat show with positive attitudes
to the three-day event, travelling from at a time when there is so much negativity. It's a
across Europe and around the world to credit to all involved.
examine the latest industry developments.
– Frazer, Ralawise
From new embroidery machinery and
”
clothing ranges to the learn-shop seminars, Underlining it’s success, more than 50 attendees were also impressed with the
the variety of newly launched products and percent of exhibitors have already volume and quality of turnout.
services on display proved a major draw. rebooked their respective stands for next
This has been underlined by some year’s event, which will mark its 21st There were a number of striking stands
fabulous event feedback with visitors and birthday. at the exhibition which ensured its quality.
exhibitors alike praising the consistently As well as visitor numbers being up Stedman’s igloo and accompanying roving
vibrant atmosphere across the whole show. 6percent (against a background of decline polar bear certainly made their presence
in the exhibition market) there were also felt, as did a hi-tec stand from BTC
reported significant quality order leads Activewear and similarly impressive
received by those exhibiting at the event. displays from PenCarrie and eco-friendly
Such vital sales will prove critical in the stand from MantisWorld to name just a few
present unsettled economy. examples.
The news for new exhibitors was
especially good, with a number expressing THANKS
how overwhelmed they were to the The team, led by Richard Smith would like
response to their products, while regular to extend a special thanks to everyone who
“
We were pleasantly surprised by the numbers attending
this year’s exhibition. Our stand was busy throughout,
including on the final afternoon when we would normally
expect the number of visitors to tail off. We were also pleased
with the way our new open-plan stand design worked for us. The
layout gave us plenty of space for one-to-one demonstrations of
the various facilities offered by the PenCarrie website; and to
present over 325 new garments and accessories for people to see,
handle and chat to us about. I think everyone we met felt their
time with us was well spent.
– Tony Lock, PenCarrie’s managing director
”
| 26 | April 2009 www.printwearandpromotion.co.uk
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