PAGE 3 CONTENTS :p3, contents jan 17/03/2009 11:45 Page 3
CONTENTS
Printwear
EDITOR’S COMMENT
&promotion
THE TOTAL PROMOTIONAL PACKAGE
A record breaking
EDITOR
Neill Barston
E-mail:
nbarston@datateam.co.uk
event to remember
ADVERTISEMENT MANAGER
Tony Gardner
I
t goes without saying that this year’s exhibition was anything but a dull affair. For starters,
I’d just like to extend my personal thanks to everyone whom I met who gave me their time
in talking through their respective ranges of clothing and machinery.
E-mail:
tgardner@datateam.co.uk
Over the three days I tried my level best to get round as many stands as possible – apologies
to anyone who I didn’t quite manage to see. It was great to put some faces to names in an age
CLASSIFIED AND
P
when communication is sadly all too-often handled electronically.
RODUCTION
Neale Salt
It certainly proved a rewarding, educational and entertaining experience from my perspective
E-mail:
nsalt@datateam.co.uk
and my debut show is one I’ll not forget in a hurry.
To all those who were also first-timers, I was glad to hear from you that you felt it was a
ADMINISTRATION
productive and worthwhile event. We aim to please and from the record attendance figures, it
Hannah James
seems more people than ever are making a beeline for the show. There were even a few
E-mail:
hjames@datateam.co.uk
children given permission to attend on the Sunday who may well be inspired for their future
careers. It’s only by coming to events such as ours that anyone can gain a full handle on all the
PUBLICATION MANAGER diverse industry developments emerging.
Richard Smith From my extensive range of conversations I’m glad to have received some fantastic feedback
E-mail:
rsmith@datateam.co.uk
from both exhibitors and visitors alike. You all helped make it such an eventful occassion, so
thanks again. Check out the show round up among our features on golfwear, childrenswear and
PUBLISHING DIRECTOR
Paul Clapham’s practical advice concerning making the most of testing economic times. Enjoy!
Andrew Castle
E-mail:
acastle@datateam.co.uk
Neill Barston
26
38 36 56
ABC 5,810
For the period January to December 2008
ISSN 0967-2486
Published in Great Britain by:
Datateam Publishing Ltd
London Road
Maidstone, Kent FOCUS FEATURES COMPANY PROFILE
ME16 8LY
Tel: (01622) 687031
Fax: (01622) 757646
26 P&P exhibition review 36 Screenworks
e-mail:
We round up the industry event of the year with We examine major Suffolk screen printing firm
printwearandpromotion@datateam.co.uk
news, pictures and interviews from our NEC Screenworks and speak to its MD Andy Gilmour on
exhibition. what lies at the heart of its success in such tough
Printwear & Promotion is available on
trading conditions.
Subscription priced £74.00 (UK), 38 Golfwear
£85.00 (Overseas), £99.00 (Airmail)
Find out more on the latest styles on the golf
course for the printwear market with our guide to
REGULARS
2009’s finest offerings.
56 Baby and Kidswear .
3 Comment
Take a closer look at some of the wide range of
printwear clothing on offer for youngsters.
5 Industry news
FEATURES
16 Promota
The independent trade association looks back on
39 Nike Golf
its exhibition at the NEC, in which a number of
innovative new products were unveiled.
Golf still has bags of promotional potential. Neill
Barston speaks to Jim Smith of Nike Golf to find
19 Business Monitor
Colour reproduction by
out more about its latest big brand range.
Paul Clapham offers recession busting advice.
Design and Media Solutions
Tel: 01622 681366 54 Trouble Shooter
24 Cover story: Prestige Leisure UK
Tony Whitmore continues his industry column
Design and origination
bking@designandmediasolutions.co.uk
with a look at dealing with spillages and
examines garment processing techniques.
52 BPMA
Gordon Glenister discusses customer retention
The publishers do not necessarily agree with the views
expressed by contributors, nor do they accept any
56 Kidswear market
responsibility for any errors of translation in the subject
matter in this publication.
Sara McDonell investigates the childrenswear
72 Postcards from the Edge
Suppliers have contributed towards the production costs of
sector and makes some promising discoveries on
Paul Stephenson waxes lyrical on the merits of
some of the editorial photographs/material in this issue. the state of the market.
avoiding D.I.Y at all costs and dispenses some
wry pearls of wisdom on screen printing.
www.printwearandpromotion.co.uk April 2009 | 3 |
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