Cover story

I look forward

project must have its uniqueness,” says Yannick adding: “We consider our clients’ as our partners in creating memories for the visitors. This means we always go the extra (s)mile,” he says KCC is now one of the most specialised companies

for indoor entertainment centres and indoor theme parks and the company has extended this knowledge to other entertainment types like water parks, outdoor theme parks and so on..

Emerging trends “New technologies like AR/VR/MR are now fully available for use in the entertainment market. They open a lot of new possibilities,” says Yannick, adding: “We embrace these new technologies and our designers love to integrate them into our design. However, we believe in a specific approach: We do not replace everything with new technology. One of the strengths lies in fusing new technologies with existing and strong attractions, concepts and

experiences. Another advantage of these new technologies is their capacity to bring experiences, concepts and attractions together in one big unique experience. Creating a completely new level of entertainment on top of the individual attractions. For us, merging new trends into existing proven concepts and analysing how every m² of the park can benefit of these new trends is key to success.” Reflecting on just how far the company has come

and what lies ahead, Yannick says: “While everyone’s world is becoming more and more digitalised and we spend a great amount of time online, we clearly see that people still love creating real memories and continuously look for new place to gather, socialise and have fun. “I look forward seeing KCC address this continuous

search for unique social entertainment locations and to see KCC remain a driver and pioneer in the development of these new entertainment locations in the next years.”

KCC Signature Projects

KARTING MALL in Hong Kong KCC’s very first project. “We turned a 10.000sqm old airport terminal into a full Karting entertainment centre!” TBC INDOOR RACING in Dallas, USA KCC’s first Karting Entertainment Centre in USA MOON TOON FEC in Sefari Mall, Jeddah “Our first indoor theme park/FEC which was an immediate success and is still open today!” HAPPYLON FEC’s in CIS

First ‘chain’ of entertainment centres designed (and built) by KCC. “We developed with the owner the complete brand identity and designed multiple locations in Kazakhstan, Russia and other CIS countries.”

GO PLANET in Riga, Latvia KCC’s first entertainment centre in a purpose- built building and our first project in mainland Europe. “Measuring 10.000sqm over 3 floors, the project was a huge success and was attraction visitors from neighbouring countries.” TEKZONE in Avenues Mall, Kuwait A recent project showcasing how KCC pioneers


in creating unique and renewing entertainment concepts and projects. “The project utilises gamification (as a world’s first) and infuses traditional attractions with AR/VR/MR. We are very proud to see the project being used in many seminars and presentations as one of the directions entertainment is heading.” ANGRY BIRDS WORLD in Doha Festival City, Qatar “Our first branded entertainment park and immediately with the fun birds of Angry Birds. Although understanding the true DNA of a brand is always a challenge our design team matched perfectly with the creative minds at Rovio and the clients’ desires. The project opened doors to cooperation with other brands.” WANDA NANJING THEME PARK, Wanda Plaza, Nanjing, China

“One of the most amazing projects of our company in China and one of the most successful projects of the Wanda group. Measuring 34.000sqm it is KCC’s biggest indoor project till date and with a unique

integration of the local culture with attractions it’s an anchor in the mall and Nanjing itself.” SMURFS THEME PARK in Shanghai, China “A great honour to design a park with one of Belgium’s national treasures: the Smurfs! Designing this park was a very nostalgic experience enjoyed by everyone in the team (we all watched this shows when we were ‘younger’) The park opened just weeks ago and we could not attend the grand opening due to travel restrictions but the pictures and movies look amazing and we are very proud of the result!” CHOCOLATE KINGDOM THEME PARK in Guangzhou, China “Belgium = chocolate. So, when we were requested to design a chocolate kingdom, we were more than prepared. The project, covering 18 hectares near Guangzhou in China will open later this year and will be one of the sweetest designs we have done till now. In this project KCC’s approach of ‘design for realisation’ is very clear: you can put the renders of the project and a picture of the result next to each other and hardly see the difference.”


seeing KCC address this continuous search for unique social entertainment locations and to see KCC remain a driver and pioneer in the development of these new entertainment locations in the coming years.

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